ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Internet Strategy
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This 9 page paper considers whether or traditional strategies such as differentiation are obsolete when trading on the internet. The value of a strategy on the world wide web is discussed with revenue to a number of successful and unsuccessful companies. The paper shows how and why strategy is even more important in this medium than with traditional bricks and mortar businesses. The bibliography cites 11 sources.
Filename: TEintratg.rtf

INTERNET TAXATION INFORMATION
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This 4-page paper, based around a hypothetical situation of possible Internet taxation in California, discusses the pros and cons of such taxation, and provides a recommendation, based on research, as to whether such taxation is merited. Bibliography lists 5 sources.
Filename: MTinttax.rtf

Internet Taxation: Arguments For And Against
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4 pages in length. The argument surrounding proposed Internet taxation has gained significant steam over the past several years; with opponents claiming such a levy would break the virtual back of an emergent online business community only just gaining a foothold and proponents stating how every year that passes creates an exponential loss of tax revenue, both sides of the hotly debated issue make some sound points in its respective defense. Bibliography lists 3 sources.
Filename: TLCInterTax.rtf

Internet Technology: Changing our Lives
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6 pages in length. The impact upon American life has been staggering since the inception of the home computer and the internet. This paper takes a look at three aspects of our lives that internet technology has touched on: the business, social and ethical changes that have taken place. Bibliography lists 8 sources.
Filename: JGAitech.wps

Internet Telephony; Its’ Current and Potential Future.
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This 16 page paper examines IP telephone technology. The paper begins by defining what it is and how it is used. The technology itself is then considered, along with the way that this is likely to increase in the future. The paper argues that the adoption model will be similar to that seen with other technological products, with a slow start and then an increased growth. The bibliography cites 15 sources.
Filename: TEiptel1.rtf

Internet Telephony; Its’ Current Status and Potential Future
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This 30 page paper examines IP Telephony, explaining what it is and how it works and also the way it is developing and being taken up by different users. The paper focuses on the take up within the UK, and also consider who the major suppliers are in the UK. The paper then moves onto looking at the potential future, including projections of increased take up, revenue, usage, the potential development of the technology and the way it may add value to an organisation, and who the real winners will be from the development of VoIP technology. The bibliography cites 26 sources.
Filename: TEIPtel2.rtf

Internet Trends and Web Design
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This 3 page paper examines content management, VOIP, and digital convergence and what they mean for Web design. Bibliography lists 6 sources.
Filename: HVIntTrd.rtf

INTERNET, EMPLOYEES AND PRIVACY ISSUES
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This 8-page paper discusses privacy issues in terms of employee monitoring in the workplace. Topics considered include if such monitoring is morally and ethically wrong, and why employers justify it. Bibliography lists 4 sources.
Filename: MTprivac.rtf

Internet-Based Advertising
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An 8 page overview of the world transition toward Internet-based advertising. This paper emphasizes the low cost and tremendous effectiveness of the media in capitalizing on the public’s growing tendency to turn to the Internet to research their buying interests. The author emphasizes as well, however, that despite the technological distinction of the Internet, many of the same marketing ploys are necessitated in this new medium as were necessitated by more traditional advertising campaigns. Bibliography lists 7 sources.
Filename: PPwebAdv.rtf

Internet-Based Knowledge Management System
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A 5 page paper discussing the operation and benefits of BayesiaLabs data mining system. Much of the focus of marketing lies in knowing the target customer, but much of the knowledge that could be used is virtually buried in nondescript forms and electronic files. The process of extracting these bits of information and combining them in meaningful ways is not economical manually, but automatic data mining can make “hidden” information available to marketers while not incurring any significant labor costs in the process. Bibliography lists 3 sources.
Filename: KS-ITintKM.rtf