ESSAYS -
LIST OF AVAILABLE ESSAYS ...
Select any essay below and it WILL be delivered to you TODAY via your choice of e-mail or fax! --Only $9.95/pg!-- The bibliography page(s) are always FREE!

Defining Public Relations
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This 4 page paper looks at 3 definitions of public relations, considers why and how they are different and discusses the way they reflect the concept and practice of PR. The bibliography cites 5 sources.
Filename: TEPRdefn.rtf

DEFINITIONS OF MARKETING
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This 3-page paper focuses on different definitions of marketing, and provides examples of each. Bibliography lists 2 sources.
Filename: MTmaredefi.rtf

DELL AND BEGINNING STRATEGY
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This 5-page paper discusses Dell Inc., and how it made its niche in the market through a direct-to-consumer model. Bibliography lists 5 sources.
Filename: MTdellcomp.rtf

Dell Computer And Distribution
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A 5 page paper. Dell Computer was the first PC manufacturer to utilize direct sales channels - from manufacturer to end user with no 'middle-men.' It revolutionized the way computer companies do business. This paper discusses this practice, including the revenue Dell realizes from just their Internet sales channel. Bibliography lists 5 sources.
Filename: PGdell3.wps

Dell Computer Corporation
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This 9 page paper offers an overview of Dell Computer Company. Discussion includes a brief description/history of the company, the marketing mix using the 4Cs (an update of the 4Ps), market share of PCs and servers in the U.S. and international markets, as compared to several competitors, factors of their competitive advantage, and worldwide operations. Bibliography lists 12 sources.
Filename: PGdell5.rtf

Dell Computer Corporation – Challenge
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A 7 page paper. Dell continues to gain a larger market share across the world. In this paper, the writer uses information sent from the student in addition to other sources. A short background of the Dell Computer is provided, including a SWOT. The writer then outlines a challenge facing the company, expanding into an Asian country, and makes recommendations for doing so. Bibliography lists 7 sources.
Filename: PGdelchn.rtf

Dell Computer Corporation - Getting Products To Market
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An 8 page paper. Dell has taken the lead in terms of market share in both the U.S. and the world. One of the factors involved in this success is their attention to customer service. Another is getting new products to market quickly. This paper discusses the issue of time to market. Bibliography lists 8 sources.
Filename: PGdellmark.rtf

DELL INC. – A MARKETING ANALYSIS
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This 6-page paper provides an overview of Dell Inc., as well as a SWOT analysis of the company and its competitors. Bibliography lists 6 sources.
Filename: MTdellswot.rtf

Dell's E-Commerce Strategy
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This 6 page paper provides an overview of Dell's E-Commerce strategy which focuses on technology, marketing, branding and customer service. Dell's success since 1999 is highlighted. Bibliography lists 10 sources.
Filename: SA307Del.rtf

Demographic Characteristics of Zip Code 60614
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A 5 page paper consisting of speaker notes and Excel® charts used in an available PowerPoint® presentation. The presentation examines the demographics of Chicago's 60614 zip code, where 78% of the population has at least a 4-year college degree and median family income is nearly $132,000. The presentation and paper identify an MBA degree as being the most readily accepted within this zip code, and identifies five types of businesses that could be expected to do well in a strip mall within the zip code. Bibliography lists 4 sources.
Filename: KSmktgDemo60614.rtf