ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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The Retail Gasoline Industry in The United States / Focus on Maryland
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A 10 page paper presenting an overview of the retail gasoline market. Laws and regulations are examined, as are taxation, profitability, brand names and costs of a typical gas station. A special emphasis is directed on the petroleum industry and the issues affecting it in Maryland. Bibliography lists 10 sources.
Filename: Gasoln.wps

The Rise and Fall of GEC Marconi
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This 11 page paper looks at Marconi and the reasons why the company encountered such difficulties in 2001. The paper looks at the background of the company and then at how the strategy underwent dramatic change when Lord Simpson took over from Lord Weinstock. The strategy is then analysed for weakness and looked at in conjunction with other influencing factors that led to the company’s downfall. The bibliography cites 12 sources
Filename: TEmarcni.rtf

The Rise and Fall of Kmart
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11 pages. This paper will explain the rise and fall of what was once the number three retailer in the country, Kmart. What led to this downfall and how it could have been avoided will be discussed. Also presented is the SWOT analysis (strengths, weaknesses, opportunities and threats) as well as the strategies and objectives for the Kmart Corporation. The retailer has had many problems in the past including poor inventory management and inefficient customer service. All of these items will be considered and analyzed in order to suggest recommendations as to how the retailer can make a financial comeback. Bibliography lists 5 sources.
Filename: JGAkmrt.rtf

The Risk of Terrorism from an Organizational Perspective:
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This 13 page paper examines the issue of terrorism from an organizational perspective and addresses the steps managers can take to minimize risk. Furthermore, this paper seeks to determine the extent to which risk can in fact be managed. Bibliography lists 7 sources.
Filename: GSOrgTer.rtf

The Role and Value of Business Psychology
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This 10 page papers examines what is meant by the term business psychology, which also includes industrial psychology, and how its practice may enhance organisational performance. The bibliography cites 17 sources.
Filename: TEbuspsy.rtf

THE ROLE OF LEADERS IN A HEALTHY ORGANIZATIONAL CULTURE
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This 7-page paper focuses on creation and maintenance of a healthy organization, through leadership and management. Bibliography lists 3 sources.
Filename: MTleadheal.rtf

The Role of Middle Management in Corporate America
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A 12 page paper discussing middle managers in the corporate world - their role in the past as compared to the present and speculation about the future for middle managers. The concept of corporate culture and the impact of different types of culture on the typical middle manager is also examined. Bibliography lists 11 sources.
Filename: Rolemid.wps

The Role Of The CEO
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An 11 page research paper. The CEO is the company's number one cheerleader, and to a variety of audiences: the company's workers, the overall public, the community in which the business is located and the government agencies that might be involved in the operations of the business. The CEO is present to lead and to encourage, not to "run the company." The effective CEO must be a good manager, but he also must possess the wisdom to leave the daily operations to others while he fosters innovation and creativity in order for his company to more effectively compete in an increasingly competitive and global market. Southwest Airlines' Herb Kelleher, Nike's Philip Knight and Coke's late Roberto Goizueta are examples included. Bibliography lists more than a dozen sources.
Filename: CEO.wps

The Role of the Consultant
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This 11 page paper looks how a consultant can work with a company, considering the tools used for analysis; a PEST and SWOT analysis and then looking at how the results can be used to develop a new strategy and the approach a consultant can take to present the results. The bibliography cites 15 sources.
Filename: TEconstcc.rtf

The Role Of The Supervisor In The Twentieth Century
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A 10 page paper in which the writer thoughtfully demonstrates how rapid advances in technology and tremendous social changes affecting the business world have changed the way the supervisor functions from the onset of the industrial revolution to the present. Bibliography lists 8 sources.
Filename: Supervis.wps