ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Communication Roles in Non-Profit Organizations
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This 9 page paper discusses the various communication roles typically present in a non-profit organization. Many such roles parallel those of the private sector but there are also unique differences. Bibliography lists 7 sources.
Filename: Commrole.wps

Communication Skills for the Restaurant or Hotel Manager
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This 5 page paper delves into the world of the restaurant or inn manager. Communication skills, inclusive of written communication, are discussed. Bibliography lists 6 sources.
Filename: SA306rc.rtf

Communication to Internal Publics
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This 4 page paper examines the use of the internal memorandum as a communication tool. A case study (IBM) where an actual memo is evaluated is provided as an example. Bibliography lists 3 sources.
Filename: SA413im.rtf

Communications Systems in the Insurance Industry
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5 pages. This paper will focus on what it takes to prepare a communication system in which the communication flows upward, downward and laterally within the insurance industry. The insurance industry will include that of life, homeowners, and car insurance located in California. The past several years have been challenging due to large numbers of disasters such as earthquakes, fire and mudslides which will be taken into consideration. Bibliography lists 2 sources.
Filename: JGA4wayc.wps

Companies Operating According to “Strategic Intent”
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A 10 page paper discussing Hamel and Prahalad’s 1989 article in the Harvard Business Review, then assessing Southwest Airlines, Nike and Dell Computer for evidence of exercising strategic intent as defined by Hamel and Prahalad (1989). Though these companies do not exhibit strategic intent to equal degrees, each has distinguished itself from its competitors and essentially rewritten industry-specific “rules” that existed at the time that the companies were founded. The result for each has been achieving true and stable industry leadership positions. Bibliography lists 5 sources.
Filename: KSmgmtStratIntent.rtf

Company Mission and Strategy Management
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This 12 page paper discusses the idea that mission may not necessarily be the first step in the strategic management process. To consider this the paper explains the role played by mission in the strategy management process and uses a number of relevant concepts and looks at tools commonly used in the strategy process to assess the importance of mission as the first stage. A number of examples are used to illustrate the points raised. The bibliography cites 15 sources.
Filename: TEmission.rtf

Company Values: Northwest Airlines And Levi Strauss
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This 7 page paper investigates the corporate values at Northwest Airlines and Levi Strauss & Co. The writer points to the changes in Northwest since 1993 when the company was on the verge of bankruptcy. The writer also describes the values that have been a part of Levi Strauss since it was founded more than 100 years ago. Finally, the paper looks at the importance of having values incorporated in a company's mission statement. Bibliography lists 9 sources.
Filename: PGcorval.wps

Comparing a Production Chain and a Sector Matrix
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This 9 page paper examines Gereffi’s production chain and compares and contrasts to the concept of a sector matrix as proposed by Froud, looking at the similarities and different and the way they may each be applied. The bibliography cites 10 sources.
Filename: TEchainmat.rtf

Comparing Benchmarking Models
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Benchmarking is becoming increasingly common. This 9 page paper explores the concept and uses of benchmarking to help the student develop a deeper understanding pf the processes and strategies of benchmarking by looking at three different benchmarking models that have been developed. The models examined are the evolutionary model, the integration model and the model developed as a part of the Agile Construction Initiative (ACI). The first two are broad flexible models, whereas the last is narrower and applicable to a single industry. The bibliography cites 10 sources.
Filename: TEbenchmk.rtf

Comparing Four “Hot” New Management Books
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This 5 page report discusses -- Speed is Life (Davis), Evolve (Kanter), Built to Last (Collins and Porras), and Winning the Talent Wars (Tulgan) -- are examples of how different issues in the work world have created separate and unique problems, concerns, and solutions. It can be argued that such books cannot necessarily be compared with one another (apples and oranges) since each offers a different perspective on a different topic. However, certain comparisons are valuable since they allow for the reader to determine which may be the most useful. Bibliography lists 4 sources.
Filename: BW4mgmt.wps