ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Specialized Mountain Bike Company
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5 pages in length. The writer offers a SWOT analysis, the four P's and recommendations as they relate to Specialized Mountain Bike Company. No bibliography.
Filename: TLCmtnbk.doc

Specialized Site Surfing - An Analysis of Specific-Content Websites
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An 8 page paper that presents an analysis of eight specialized, specific-content websites. Discussed are the overall presentation of each of these websites in regard to graphics and theme, color and contrast, user-friendliness, and professionalism.
Filename: LCsites.doc

Specific Leadership Theories
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A 15 page paper that begins by discussing the theories of Bennis, Burns and Goleman. Another section discusses and analyzes the work done by Mitleton-Kelly using the principles of complexity theory. Other topics discussed include how theories impact organizations, whether theories can contribute to the performance of an organization and the writer's self-reflection about leadership. Bibliography lists 11 sources.
Filename: PGld908.rtf

Specs Music Corp. as Compared to Coconuts Music
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An 11 page research paper-- comparing selected aspects of financial documents each of these companies has filed with the Securities and Exchange Commission summarizing the data available for the last full fiscal years for each prior to April, 1997. The retail music industry as a whole is in a slump of over two years' duration and is expected to decline even further before leveling off. Retail music stores all over the country are closing as they only ineffectively deal with the increased competition from mass marketers and they new, uncharted ground of competition resulting from retail sales over the Internet. Bibliography lists 7 sources.
Filename: Specs.wps

Speeding Customer Service at Best Deal Electronics
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A 5 page memo to the manager of a Best Deal retail electronics store in Cleveland. The memo reports on the state of customer service and the length of time that customers spend in checkout lines. It recommends that two non-checkout activities traditionally done at the checkout should be moved to another station, providing them with greater service and not delaying others waiting in checkout lanes. No sources. Includes 2 tables and 2 charts.
Filename: KScustSrvElec.rtf

Sperry Topsider; A Case Study
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This 28 page paper examined the shoe company Sperry Topsider. The paper examines the company, its core competences and its’ strengths and weaknesses. The paper uses this to determine the best way for the company to proceed and increase sales. The paper conducts an in-depth analysis using the 4 P’s; product, price, placement and promotion. The paper considers how the product line may be evaluated to ensure only value adding products are manufactured, and then uses Ansoff matrix to explore how the market can be expanded in different ways, in line with the competences that have already been outlined, building on strengths and reducing weaknesses. The bibliography cites 13 sources.
Filename: TEsperry.rtf

Sport Obermeyer Case Study
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This 10 page paper looks at a case study supplied by the student and assesses the optimal order quantities for a company contracting with suppliers in Hong Kong and China, and then examines ways that the supply chain may be improved and the issues that should be considered when choosing which subcontractors to use. The bibliography cites 2 sources.
Filename: TEobermey.rtf

Sports Car Marketing Environment
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A 9 page paper discussing changes in the sports car industry. The sports car segment of the auto industry has undergone terrible times in the past decade, but it is beginning to rebound. Here are discussed micro- and macroenvironmental issues, as well as several core marketing concepts. The sports car segment is seen to have been so encouraging in recent years that several makers are reentering the category. Bibliography lists 7 sources.
Filename: KSsprtsCar.wps

Sports Facility Management
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A 14 page paper. This type of management is very diverse with numerous different types of activities and responsibilities. This paper discusses management theories, leadership theories and motivation theories. It also discusses the kinds of responsibilities the sports facility manager has. Bibliography lists 15 sources.
Filename: PGsptmg9.rtf

Sports Industry U.S. & Asia
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An 11 page paper that looks at the sports merchandise industry in the U.S. and in Asia. The writer discusses the slowdown of the industry in the U.S. and the attempts to increase interest in Asia and the Pacific Asian regions. Data are provided. 2 tables included. Bibliography lists 12 sources.
Filename: PGspts.msw