ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Sexual Motivation, Innuendo, and Promise in Advertising
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A 5 page paper discussing the subconscious, symbolic, and blatant use of sexuality in the advertising of products ranging from beer to baldness to attract male consumers. The message is clear from advertisers, ‘if you drink the right beer, you'll get the beautiful woman.' If you use the right product anti-baldness product, you'll get the beautiful women. Even if you're bald, if you drink the right beer . . . you'll still get the beautiful woman. Bibliography lists four-sources.
Filename: Adsex2.doc

Shackleton's Expedition and Leadership
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5 pages. When Ernest Shackleton and his crew set out on an Arctic expedition in 1914 little did they know it would turn into one of the most well known tales of all time. After their ship is destroyed in the icy waters, the men have to camp on the ice for months. What Shackleton did and how he led his men bravely out of the most terrible of hardships has now become the subject of books on leadership skills. That his men continued to follow him and trust his judgment is a testimony to the leadership skills of Shackleton. And these skills were proven when every single one of his men survived the eight-month ordeal. Bibliography lists 5 sources.
Filename: JAcannbl.rtf

Shaheen’s Tardiness
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A 3 page paper using the description, diagnosis, prescription and implementation approach to solving a problem with an employee’s tardiness and failure to learn how to use the department’s computer system. Bibliography lists 1 source.
Filename: KShrProbMgSha.rtf

Shands Hospital's External Environment
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A 12 page paper discussing the remote, industry and operating aspects of this hospital's external environment. Shands Healthcare is the teaching hospital of the University of Florida, a public entity subject to requirements that it accept any patient seeking medical assistance. Shands faces the same human and financial restraints with which most university hospitals struggle. As technology continues to advance; the baby boomers begin reaching retirement age; the Medicare crisis continues; and the nursing shortage intensifies; Shands can expect to several challenges over the next decade. The purpose here is to review current and emerging conditions that have the ability to affect Shands Healthcare's external environment in the future. Bibliography lists 10 sources.
Filename: KSmgmtShandsHos.rtf

Shangri La Hotels Case Study
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This 12 page paper looks at a case study supplied by the student and answers five questions. This includes looking at what major elements should be included in the marketing plan for this upper segment hotel chain in Asia. The paper then defines the campaign objectives the company should pursue, outlines the communications mix recommended, discusses the methods utilised in order to evaluate the success of the communications strategies and tactics you propose and finally considers in what ways the company may benefits from having a strong brand identity. The bibliography cites 3 sources.
Filename: TEshanghot.rtf

Shared Governance
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This 3 page article review looks at the topic of shared governance. An article is summarized and evaluated in light of concepts concerning power and authority. Bibliography lists 2 sources.
Filename: SA105Gov .wps

Shareholder and Corporate Wealth Maximization
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The Moral Choice; This 12 page paper considers the role of corporate governance and the different approaches which organisations can adopt. It examines the definition of shareholder wealth maximisation and the contrasting view of corporate wealth maximisation and compares the two schools of thought. The ethical and moral stances may be very different, but in examining the application of the principles the results may at times be the same. The bibliography cites 10 sources.
Filename: TEcorpgv.wps

Shareholder Theory and Stakeholder Theory
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This 8 page paper examins shareholder theory, stakeholder theory and tinged shareholder theory. After considering the theories and their meaning they are applied to a real company; British telecom to argue that a tinged shareholder approach is being taken. The bibliography cites 6 sources.
Filename: TEsharth.rtf

Shareholder Wealth Creation by Way of Merger in the Telecommunications Sector
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This 40 page paper considers whether or not shareholder wealth can be created by acquisition and merger in telecom companies. The paper first considers what is actually meant by shareholder wealth, and how it might be measures. A literary review is included with evidence for and against the creation of shareholder wealth though mergers and acquisition. The general background to mergers in this market is examined with many cases cited to support the view that certain cases may create wealth whilst other will fail with further consideration given to the conditions which may be required for positive results to be achieved. The final part of the paper ;looks at a case study of NTL, a Untied Kingdom company that has followed an aggressive acquisitions strategy over the last few years. The bibliography cites 22 sources.
Filename: TEtelemg.wps

ShareNet -- Siemens Corporation’s Information Management and Problem-Solving System
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This 7 page report discusses Siemens’ decision to evolve as a “solution provider” in the telecommunications field. Because ShareNet, Siemens’ “global knowledge database” allows the company to keep track of a wide variety of components used in developing other telecommunications programs, it is possible to access the information that is most relevant in any particular situation. Bibliography lists 5 sources.
Filename: BWshnet.wps