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Papers On Business - Management
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Scientific vs Human Relations Perspectives
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This 10 page paper describes and explains these two perspectives in relation to management. Who and how each school of thought was initiated is also discussed. How each relates to management in today's corporations is discussed. Bibliography lists 6 sources.
Filename: PGschum.rtf
Scissors; Planning a Product Launch
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This 12 page paper is written in three parts. The first part considers a schedule for manufacturing and marketing a new product; steel scissors, and includes a Gantt chart. The second part of the paper looks at how the product could be positioned and marketed. The last part looks at where quality issues may be identified and how these can be dealt with.
Filename: TEsciss.rtf
Scope Mouthwash; Marketing Case Study
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This 6 page paper is a case study on Proctor and Gamble’s Scope Mouthwash sold in Candia and the US. The paper answers for questions. The paper examines the changes in the mouthwash market between 1997 – 2000 and the way it changes, then looks at the way the performance of Scope changes over the same period. The paper then outlines the different choices that Proctor and Gamble have is they want to increase the sales before making a final recommendation. The bibliography cites 5 sources.
Filename: TEscope1.rtf
Scope Of Business Within The American Society For Quality (ASQ)
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5 pages in length. Quality - once a word entirely absent from the fabric of business - is now the defining force behind every industry. The extent to which the development of quality-focused business has metamorphosed business is both grand and far-reaching; that this single concept is responsible for overstepping stringent boundaries once deemed insurmountable speaks to a completely different - and beneficial - perspective employed by twenty-first century organizations. The American Society for Quality (ASQ) has helped to spearhead the perpetual motion of infusing quality in today's business environment, bringing to light the critical importance of embracing this concept has upon whether or not a given company will succeed or fail in its endeavors against competitors that do utilize quality-based programs. Bibliography lists 4 sources.
Filename: TLC_ASQ.rtf
Scripted Space - The Essence and the Evil of Entertainment Tourism
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A 5 page paper that examines the evolution of entertainment tourism and its impact on the socioeconomic structure of modern America as presented by author/historian Hal K. Rothman in his 1998 book Devil's Bargains: Tourism in the Twentieth Century American West. Included is a discussion of how cultural and heritage tourism and recreational tourism each reflected a distinct socioeconomic era in American history and how their consumption by modern entertainment tourism reflects the cultural logic of late capitalism. Bibliography lists 1 source.
Filename: LCTour.doc
SCRUBBING BUBBLES - A COMPETITIVE ANALYSIS
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This 4-page paper provides a competitive analysis about Scrubbing Bubbles, which is a cleaning product manufactured by SC Johnson Cos.
Filename: MTscrububl.rtf
SCRUBBING BUBBLES AND MARKETING COMMUNICATION
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This 5-page paper focuses on the target market and communications plan developed by SC Johnson for its Scrubbing Bubble cleaner brand. Bibliography lists 1 source.
Filename: MTsbmarket.rtf
Seagate's Morale-Athon
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This 3 page paper reviews an article by Sarah Max that reports on this rigorous team building even Seagate offers each year. The essay discusses the weeklong event, including what participants must do and comments on what the company hopes to gain from such an expensive team building week and how the event motivates other employees. Bibliography lists 2 sources.
Filename: PGsgnz.rtf
Sears (Questions and Answers)
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This 5 page paper examines Sears and how it has been more interested in e-commerce. Bibliography lists 6 sources.
Filename: SA911srs.rtf
Sears Acquires Lands' End
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This 6 page paper discusses Sears acquisition of Lands' End. Data regarding the terms of the deal are reported. The benefits to each company are discussed, for instance, Sears has never had a successful clothing line and Lands' End will greatly expand their customer base. The concerns and risks are also discussed. Bibliography lists 10 sources.
Filename: PGsrlnd.rtf
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