ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Reasons for Investing in Distance Education
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A 4 page paper discussing the trend toward online learning and its uses, growth and financial benefits to owners. Costs formerly were prohibitive, but costs are declining rapidly now while price remains constant. The paper is intended as a broad outline for a presentation to an investment group. Bibliography lists 6 sources.
Filename: KSeduOnlPro.rtf

Reasons Underlying the Technology “Bust”
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A 4 page paper discussing reasons for the fallout of the tech sector. Some companies are merely less relevant than they were in the 1990s (i.e., Dell Computer), others such as Nortel Networks are suffering because most organizations no longer have need to replace their entire networks but can merely add to what they have. Still others, such as Amazon.com, set out to disregard every “rule” of business, to their detriment. Amazon.com was able to stay in business for the 7 years it took to stop losing money; most were not so fortunate or willing to alter their approach in order to survive. Bibliography lists 4 sources.
Filename: KSitBustRea.rtf

REBATES, RETAILERS AND ETHICS
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This 5-page paper focuses on ethical issues when it comes to vendor/retailer rebates. Bibliography lists 5 sources.
Filename: MTverere.rtf

Rebellion in Advertising
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5 pages in length. Rebel advertising is a technique of grabbing the public's attention through the use of sarcasm, irony, humor or shock, or a combination of these things. This descriptive paper investigates the use of rebellion in advertising and the reasons it is so successful. Describes several ads which use rebellion in advertising as well. Bibliography lists 6 sources.
Filename: JGArbadv.wps

Recent Corporate Bankruptcies
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This 4 page paper discusses the recent bankruptcy filings of Delta Airlines, Northwest Airlines and Delphi Corporation. The reasons each company cited as the causes for the action are reported. The writer speculates on whether or not the companies could have done anything differently. Bibliography lists 4 sources.
Filename: PGbnrpt.rtf

Recent News & Personal Ethical Perspective
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A 3 page essay that discusses a recent editorial by Nomi Prins, which concerns the fact that neither of the presidential candidates was addressing the topic of corporate corruption. The crux of Prins' argument is there seems to be a disconnect between the ethical perspective of nation's leaders and that of the majority of American citizens. The writer goes on to outline a personal moral perspective in relation to the news that Prins reports. Bibliography lists 3 sources.
Filename: khprins.rtf

Recommendation for Graduate School
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A 3 page paper providing a supervisor’s recommendation for admission into a leading MBA program. The paper responds to the school’s specific five questions regarding the applicant. No sources listed.
Filename: KSbusRecLtr.rtf

RECOMMENDATION TO WON-TON COMPANY
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This essay is a recommendation to a company that is facing a food poisoning crisis. The paper discusses PR and communications strategies in order to keep employees informed and the public informed so as to maintain good will. No sources cited.
Filename: MTwonton.rtf

Recommendations for South African Breweries
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A 4 page paper evaluating South African Breweries’ (SAB) current position. As the world’s second-largest brewer, SAB currently is faced with making changes in the way it normally approaches market expansion after entering new markets. The purpose here is to perform a SWOT analysis of SAB and to suggest a future direction based on that analysis. Bibliography lists 5 sources.
Filename: KSmgmtStrSAfbrew.rtf

Recommendations for the Implementation of ERP
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This 6 page paper is the recommendations section of a larger paper. The paper recommends the implantation of an ERP system and justification for the recommendation as well as the approach that should be adopted to manage the implementation. The bibliography cites 7 sources.
Filename: TEimpERPrec.rtf