ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Pizza Case Study
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This 4 page paper considers a case where are weaknesses in a pizza restaurant. These weaknesses are employee attendance, performance, and culture along with operating in a competitive influence with a large number of competing and substitute products/businesses. The paper uses several marketing models to look at the way the company may deal wit the weaknesses and gain more business. The models used are competitive advantage and differentiation, positioning and the 4 P’s. The bibliography cites 4 sources.
Filename: TEpizzama.rtf

Pizza Hut - And Much Much More
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This is a 5 page paper in which the writer examines a management plan outline through the company of Pizza Hut. History and age of the company, employment practices and community servics, and franchise plans are also discussed. Bibliography lists 5 sources.
Filename: BBpizza.doc

Pizza Operations
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An 8 page paper describing necessary components of running a small pizzeria business. The paper discusses process management and workflow; bookkeeping; supplier relations; drug testing of employees; and the necessity of maintaining high quality products and excellent customer service. Bibliography lists 7 sources.
Filename: KSmgmtPizOps.rtf

Plan for Exporting Beef from Australia to India
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This 5 page paper considers why exporting beef from Australia to India would be a good plan. The paper outlines the reason for beef being chosen as the export and then considers why beef is a good import for India and the basic underlying business issues that makes this an attractive proposition. The bibliography cites 5 sources.
Filename: TEbeefex.rtf

Plan for Selling an Ice Cream Machine
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This 18 page paper is a comprehensive marketing pan to sell an new type of ice cream maker. The paper examines the potential market, the competition and presents the unique selling point. The paper identifies the target market, proposes a way of selling the product using the 7 P’s model and presents a budget and cash flow projection for the first year. The bibliography cites 11 sources.
Filename: TEiceplan.rtf

Plan For Small Business Going Global
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A 6 page paper. A small company that makes diverse products is considering expanding globally. The paper discusses what the company needs to do and what the need to consider before entering the global market. In this case, entry would be through exports. Bibliography lists 7 sources.
Filename: PGable9x.rtf

Plan for Textile Production in Benin
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A 15 page paper providing a plan for a US textile manufacturer to expand to the West African nation of Benin. Africa is the most promising of all the continents to which MidSouth Textiles could expand. Costs are rising where they are not already high, and MidSouth needs to locate in an area where costs still are low for the expansion to be profitable. Elimination of textile import quotas as of January 1, 2005 is expected to radically change the global textile market as it now exists, creating a market in which buyers choose suppliers based on quality of course, but based first on price. As a stable democracy dedicated to economic development, Benin provides a promising venue for MidSouth Textile’s international expansion. Includes an appendix and Table of Contents. Bibliography lists 10 sources.
Filename: KSbizPlBenin.rtf

Plan to Improve Performance at a Call Center
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This 8 page paper is a 10 slide PowerPoint presentation with speaker notes, with a presentation on the way performance at a call center can be improved. The current staff are not committed and performance levels are low. The plan is to introduce a new motivation strategy.
Filename: TEimpcallc.rtf

Planned Change
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A 3 page paper that explains planned change, emergent change and opportunistic change. The writer reports the proportion of technology projects that fail and what not to do in project management.
Filename: PGplchgn.rtf

Planned Change With Specific Outcomes
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An 8 page paper that begins with a summary. The hypothetical Board of a coffee shop company has identified specific outcomes for a strategic change plan. The writer identifies TQM as an approach that will meet most of the desired outcomes. This is combined with creating a learning organization. The essay also discusses employee resistance to change and how to manage that. The plan ends with alternative suggestions should the economy fall lower, stay the same or improve. Bibliography lists 9 sources.
Filename: PGchngp9.rtf