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Papers On Business - Management
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Hotel Franchising
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An 8 page paper that discusses franchising in general and with an emphasis on the hotel industry. Data regarding the hotel industry is also included. Benefits of franchising are outline. Specific clauses in the franchise agreement that would cause the franchisee significant problems are included. Bibliography lists 9 sources.
Filename: PGfrhot.wps
Hotel Industry Trends
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A 5 page paper that investigates the recent and future trends in the hotel industry. Examples from different regions in the world as well as the United States are considered and discussed. Bibliography lists 5 sources.
Filename: PGhotel5.wps
Hotel Management Case Study / The Fairfield Inn
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The writer of this 8 page case study examines a particular hotel, a local Fairfield Inn, part of a chain of some 172 economy hotels operated by Marriott International, Inc. In addition to examining organizational structure, the paper presents key problems and assesses the pros and cons of several possible solutions; ultimately recommending the most promising one. Bibliography lists 2 sources.
Filename: Fairfiel.doc
Hotel Staff Motivation
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A 20 page paper discussing employee motivation in the hotel industry. The hotel business, along with every other type of business in the country, has attempted for some time to implement industry-wide quality assurance programs in order to provide their customers with the best possible service and in a spirit of continual improvement. Hotels certainly want to retain their current customers while building new ones, but they also want to retain their current employees, too. It is the purpose of the hotel manager to provide what both the customers and the employees want as far as is practicable. Managers continue to search for the perfect motivational tool for use in their business, but it apparently so far has eluded most of them Bibliography lists 23 sources.
Filename: Hotels.doc
Hotels - Added Value
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This 3 page paper responds to three questions: how organizations in a fragmented industry add value, which discusses Porter's ideas; should hotel companies follow these same methods; and the strengths a hotel needs to be successful. Bibliography lists 6 sources.
Filename: PGhotf8.RTF
HOTELS AND CUSTOMER RELATIONSHIP
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This 4-page paper focuses on hotels, customer information gathering, and how that information can be used to provide more and better service for the customer staying the night. Bibliography lists 2 sources.
Filename: MThotcrm.rtf
Hotels and Information Management
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This 10 page report discusses information management as applied to the hotel industry and discusses one particular (fictional) hotel and its strategies. As with every other industry, the hotel industry has been radically changed by information technology and its application in terms of guest services ranging from making reservations to ordering room service. Bibliography lists 3 sources.
Filename: BWhotrep.rtf
HOTELS AND RECESSIONARY ECONOMY/DISCRIMINATION AND LOSS OF AIRLINE PASSENGERS
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This 7-page paper tackles the topic of discriminatory behavior that might take place in hotels and on airlines, as well as how the recession is hurting the hospitality industry. Bibliography lists 4 sources.
Filename: MThoteairl.rtf
HOTELS ARE US
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This 10 page paper discusses various alternatives and options for a floundering hotel who are experiencing ongoing problems retaining staff, attracting new customers, while maintaining the high standards of the resort. Expert advice utilized in solving the fictional resort's problems, as well as outlines for potential criteria for contracts, hiring of employees, and incentive packages. Bibliography lists 8 sources.
Filename: MBhotel.rtf
Hotels Operating Abroad
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A 3 page research paper that investigates the obstacles presented to hotel chains that wish to expand abroad. Experts agree that hotel development in other countries is a "different ballgame" from development in the US (Walsh 40). However, while the road to foreign development of American hotel and motel chains may be paved with obstacles, industry analysts argue that opportunities available in other countries make it worth the effort for American franchisers (Higgins 30). Bibliography lists 3 sources.
Filename: khhotab.rtfs
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