ESSAYS -
LIST OF AVAILABLE ESSAYS ...
Select any essay below and it WILL be delivered to you TODAY via your choice of e-mail or fax! --Only $/pg!-- The bibliography page(s) are always FREE!

Hero's Journey in the Business World
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A 5 page research paper that examines how Robert Brawer's book, "Fictions of Business," uses the examples in great literature to illustrate management principles. The writer also addresses how this relates to Christopher Vogler's ideas pertaining to the "hero's journey," as outlined by Joseph Campbell, in his book "The Writer's Journey." No additional sources cited.
Filename: 00br&vo.wps

Hershey
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A 5 page research paper that examines how Hershey, Nestle and Mars, are jockeying for position in the world market for the twenty-first century, and then focuses on Hershey in more detail, with advice for its new CEO. Bibliography lists 7 sources.
Filename: khchoc.wps

Hershey Foods
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A 5 page paper with an accompanying 12-slide PowerPoint® presentation. The paper discusses Hershey’s position in its industry, specifically by means of Porter’s Five Forces analysis and a SWOT analysis. A table compares 2003 performance of Hershey to that of its leading competitors (Cadbury-Schweppes, Mars Corp. and Nestlé) and its industry. Bibliography lists 6 sources.
Filename: KSmgmtHershey.rtf

Hershey's Enterprise 21 System Fiasco
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This 5 page paper explains and discusses the now infamous Enterprise 21 IT project. The essay begins with a brief introduction to The Hershey Company, reports the reasons for the ERP project and how it went wrong. The writer discusses what went wrong and how they could have approached it more effectively. A similar case from LeapFrog is used as comparison. Bibliography lists 7 sources.
Filename: PGhrshe21.rtf

Hershey's; Strategic Analysis
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This 17 page paper examines Hershey from a strategic point of view; the paper presents a mission audit, looks at the firm using Porters Five Forces model, performs a SWOT analysis and then uses a range of strategic planning tools to look at the firm and the strategies is should adopt, including an IE Matrix, a Grand Strategy Matrix and a QSPM, the paper ends by looking at the firms profitability and the earnings per share. The bibliography cites 5 sources.
Filename: TEhershey.rtf

Hershey’s Sugar Free Product Line
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A 3 page paper discussing several aspects of launch of Hershey’s new product line. Introduction and promotion of a new product can be difficult regardless of how strong the company behind it is. Example can be seen in the launch and promotion of Hershey’s Sugar Free line of products. Considered here are customer satisfaction, e-business considerations, ethics and promotion of the product. Bibliography lists 3 sources.
Filename: KSmktgHersSugar.rtf

Herzberg and the U.S. Postal Service
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A 3 page research paper that, first of all, discusses Herzberg's model and then discusses it in reference to the postal system. Bibliography lists 2 sources.
Filename: khusps.rtf

Herzberg's Theory Of Motivation And Maslow's Hierarchy Of Needs
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8 pages in length. Applying the humanistic approach to today's banking industry requires considering the myriad components that pertain to this particular psychological methodology. The fundamental basis of humanism is to recognize the individual for his or herself, providing a firm foundation upon which each person can tap into his or her own unique contributions within an otherwise uniform environment. As manager of a contemporary investment bank such as The World Bank, a premier American investment bank, there exist a number of issues that pertain to implementing the humanistic approach that are addressed in Herzberg's theory of motivation and Maslow's hierarchy of needs. Bibliography lists 7 sources.
Filename: TLCmaslo.rtf

Hesselbein, et al/ 'Leader of the Future'
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A 5 page summation and analysis of a comprehensive collection of essays on leadership, edited by Hesselbein, et al. The editors of The Leader of the Future are three well-known board members of the Drucker Foundation, which is a group dedicated to Peter Drucker's determination to 'expand the boundaries of leadership thinking.' The writer argues that this is a comprehensive, informative text. Bibliography lists 4 sources.
Filename: 00heslea.rtf

Hewlett Packard
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This 16 page paper examined Hewlett Packard conducting an external and an internal analysis. The external analysis includes looking at the macro environment Porters Five Forces model and a briefly analysis comparing the company's performance averages. The internal analysis includes an examination of the competitive advantages and a SWOT analysis. The bibliography cites 12 sources.
Filename: TEhewlett.rtf