ESSAYS -
LIST OF AVAILABLE ESSAYS ...
Select any essay below and it WILL be delivered to you TODAY via your choice of e-mail or fax! --Only $/pg!-- The bibliography page(s) are always FREE!

Green Marketing And Societal Marketing
[ send me this essay ]
A 14 page paper. For the last three decades there have been intermittent attempts at marketing campaigns that emphasize the environmental safety of products. Concern for the environment has become a common and popular theme among consumers in many regions of this world. This essay explains green marketing, the principles of green marketing, the past failures of green marketing and the different segments of green consumers. The second part of the essay discusses societal marketing, the principles of societal marketing, the movement towards sustainability and the concept of the triple bottom line, and Kotler's five societal marketing concepts for which companies should be responsible. The writer also comments on the reasons consumers became cynical about marketing campaigns promoting environmentally-safe products. Survey data are included. Bibliography lists 14 sources.
Filename: PGgrnmkt.rtf

Green Mountain Coffee Roasters Memorandum
[ send me this essay ]
This 5 page paper is a memorandum example. The information draws on actual information about the company, but the memo and ideas are fictitious. The memo includes IT changes with the use of collaboration software. Bibliography lists 4 sources.
Filename: SA636Mic.rtf

Green Supply Chain Management
[ send me this essay ]
This 16 page paper examines the concept of the green supply chain; managing the supply chain in a sustainable or environmentally friendly manner. The paper starts by examining what a green supply chain is and how it may be defined and put into practice and the considers additional issues such as the potential benefits, costs, the key factors for implementation and then considers examples of firms that hover elements of a green supply chain in the UAE. The bibliography cites 18 sources.
Filename: TEgrensupch.rtf

Greener Pastures Case Study
[ send me this essay ]
This 10 page paper examines a case provided by the student where a company; HydroCan, with a brand new product to reduce the need to water lawns, has to be marketed. The paper looks at how the decision of which market to target can be taken. The paper starts with a ASWO analysis, looking at the product sand how it fits in which both of these markets, and then looks at the potential profits for each option and where the break even point would be reached. The bibliography cites 4 sources.
Filename: TEgreener.rtf

Greenwashing and Apple Computers
[ send me this essay ]
This 8 page paper examines Apple and suggests that it may be greenwashing. A look at its environmental policy and contributions over the years is used to argue the point. Bibliography lists 5 sources.
Filename: SA450App.rtf

Gretchen Fox And Fox Relocation Management Corp
[ send me this essay ]
A 5 page paper that presents a profile of the company and of its founder. The essay discusses the company's growth and success and its strengths, which include a collaborative culture. The writer comments that weaknesses, if any, are not apparent and ends with comments about the company's future. Bibliography lists 10 sources.
Filename: PGfoxrl.RTF

Grievance and Disciplinary Procedures; A Study of the Real World
[ send me this essay ]
This 16 page paper looks at the concept and practice of discipline and grievance procedures. The paper outlines what they are and how they can manifest before looking at three companies with differing approaches to discipline and grievance resolution in order to compares and contrasts the way they are practiced in terms of the polices and systems, corporate culture and an examination of the way each discipline or grievance procedure will influence outcomes. The bibliography cites 7 sources.
Filename: TEgrieve.rtf

Grievance Procedures and the Automotive Industry
[ send me this essay ]
This 6 page paper focuses on UAW and provides an overview of the process. The role of the front line supervisor is highlighted. Bibliography lists 5 sources.
Filename: SA716aut.rtf

Grievance Programs and Power Struggles in the Business Environment
[ send me this essay ]
This 5 page paper examines an article on the ineffectiveness of employee grievance programs. Issues of power within the corporation are explored. Bibliography lists 3 sources.
Filename: SA620ABC.rtf

Grocery Store Meat Department Audit
[ send me this essay ]
A 5 page paper discussing a meat department audit, with particular attention on what the customer sees. Points of audit fall into three primary categories: safety, quality and productivity. There are other points of the meat department audit as well, but these three constitute the primary ones in which store management is most interested. Conducting these audits helps to ensure that employees remain aware of the ongoing goals of safety, quality and productivity, which in turn serves to enhance each. No sources listed.
Filename: KSgroceryAud.rtf