ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Gate Gourmet
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This 14 page paper examines the airline catering and provisioning service company; Gate Gourmet. The paper is written in three parts. The first part looks at the company, its' history and ownership. The second part of the paper examines the current strategies in place and the way that the company operates. The third part of the paper examines the sources of competitive advantage. The paper finished with a conclusion and some recommendations. The bibliography cites 12 sources.
Filename: TEgategourmet.rtf

Gateway Inc. - SWOT Analysis
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A 15 page paper that provides a SWOT (Strenghts, Weaknesses, Opportunities and Threats) analysis of Gateway Inc. Gateway has had significant problems over the last few years. Gateway acquired eMachines in March. eMahines' CEO Inouye took over as President, CEO, and Director of Gateway and began making changes almost immediately. This essay explores the external threats and opportunities and the internal strengths and weaknesses. Specific examples are included. There are also sections on planning, organizing, controlling and influencing. Bibliography lists 19 sources.
Filename: PGgtwy.rtf

Gateway's Distribution and Marketing
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A 9 page paper assessing a case study of Gateway in 2001. At the time, Gateway operated 372 retail stores in the US, 300 stores outside the country. The company had suffered large losses in the previous two years. The paper recommends that Gateway slash staffing at the stores; dedicate half the remaining staff to outside business sales; and focus on increasing business in international markets. The paper concludes with an epilogue that includes the news of Acer's acquisition of Gateway intended for completion before the end of 2007. Bibliography lists 2 sources.
Filename: KSmktgGatew.rtf

Gateway; A SWOT Analysis
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This 5 page paper undertakes a SWOT analysis of Gateway computers, looking at their strengths, weaknesses, opportunities and threats the company currently face. The paper includes consideration of market position, finances, strategy and general market conditions. The bibliography cites 4 sources.
Filename: TEgatewy.wps

Gathering Information for Business Process and System Change
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A 4 page paper presenting a plan for gathering information regarding a planned system change at estate appraisal company DEF Corporation. The system the company currently uses appears to be adequate for its own needs for the present, but alteration of processes has the potential of greatly improving customer response capabilities, which in turn positively affects DEF Corporation’s competitive advantage while also increasing DEF’s productivity. The paper discusses hierarchical decomposition of the current IT system, and interviewing stakeholders using a questionnaire to ensure uniformity and completeness of response. Bibliography lists 4 sources.
Filename: KSitInfoSysChng.rtf

Gazman
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Gazman are a well known menswear chain in Australia with 29 branches. The traditional bricks and mortar store has many strengths, such as brand image and service level, but also has inefficiencies, such as the use of paperwork and the lack of internet support or sales. This 11 paper argues that the current strategies are good, but should be enhanced with increased use of technology for dealing with suppliers and the HRM department as well as developing the internet site to cope with sales. The bibliography cites 15 sources.
Filename: TEgazman.rtf

Gazman and the Potential of E-Supply
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Gazman is a traditional bricks and mortar menswear retailer in Australia. This 8 page paper considers the current position where there is no use of e-commerce or e-supply and examines the passion before making some recommendations for the ways in which an e-supply chain, up and downstream, could add value to the company. The bibliography cites 15 sources.
Filename: TEgozman.rtf

GCC Soccer league Business Plan
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This 11 page paper is a plan in the form of a consultancy report to help a company form a commercial soccer league in the Gulf Co-operation Council (GCC) countries. The paper includes a timetable and fictitious consultancy data. The bibliography cites 4 sources.
Filename: TEgccsoc1.rtf

GE AND CORPORATE CULTURE
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This 5-page paper provides an overview of General Electric, its corporate culture, and CRM programs. The paper also has some suggestions on how the organization can align CRM goals with its culture. Bibliography lists 5 sources.
Filename: MTgecorcul.rtf

GE Strategy Plan
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A 25 page paper proposing an expanded strategy for GE. The proposed strategy for GE is to make its Ecomagination approach to the market internal, to gain true value from designing and implementing true sustainable practice. This goal refers to achieving low or zero waste from specific processes, with the goal of extending the same benefits to entire business units and then to the entire company. This strategy will positively contribute to GE's bottom line and ensures that GE is not required in the future to divert attention from its markets and customers to rectify problems that did not need to be created. Bibliography lists 32 sources.
Filename: KSstratPlGE.rtf