ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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EXAMINATION OF PSYCHOLOGICAL PRINCIPLES AND MANAGEMENT
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This 8-page paper examines literature pertaining to organizational pschology techniques and their applicants. Bibliography lists 3 sources.
Filename: MTlitrorps.rtf

EXAMINATION OF SOUTHWEST AIRLINE'S BLOG
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This 3-page paper examines a blog developed by Southwest Airlines and determines its effectiveness as a marketing tool.
Filename: MTswabloga.rtf

Examination of Starbucks Expansion Policies
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This 13 page paper discusses Starbucks entry into the Chinese market and the impact this will have on Chinese culture. The paper also discusses theories of globalization and homogeneity of products and criticism of this type of globalization. Bibliography lists 19 sources.
Filename: HVSbk3Rv.rtf

Examinging Microsoft in Terms of Theory
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A 10 page paper providing a history of Microsoft's product development and dogged adherence to products clearly not accepted in the marketplace. Though Microsoft's products carried no particular popularity with customers, they generally represented the less of several evils available. The company clung to Windows and Explorer long after it should have abandoned them in terms of useability, but there were few other comparable products available and Microsoft was the only publisher dedicated to its product enough to allow it to persist beyond what appeared to be its pinnacle. Others were not so committed, and still others were not able to give away their nonselling products as Microsoft was. Bibliography lists 4 sources.
Filename: KSMicroTheory.wps

Examining an Business Operation
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This 14 page paper examines a simple business process in the context of the larger business objectives to consider the efficiency and potential improvements. The paper uses the example of how McDonalds makes a burger, starting with a description of the organizations and the actual operation. The operations in the examined in terms cost, dependability, flexibility, quality and speed. The paper then consider show the process is determined by larger influences including the as the role of scientific management and inventory control. The paper ends with some recommendations for improvement. The bibliography cites 7 sources.
Filename: TEburger.rtf

Examining Coca-Cola’s Annual Report
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A 3 page paper discussing the process of finding an annual report for a publicly traded company and then finding other measures aside from only those reported by the company. The paper recommends Yahoo!Finance as the source for that kind of information. Performance measures can provide the informational basis necessary for making sound investment decisions and places all public companies into a common frame of reference. Dollar amounts provide a beginning point for analysis, but performance measures provide deciding factors for investment decisions. Bibliography lists 2 sources.
Filename: KSfinCokeAnRpt03.rtf

Examining Components of the Supply Chain
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This 10 page paper examines the purchasing or procurement, departing stock, improvements, transportation and vendor held stock issues in terms of the supply chain and shown they can and may be managed looking at a range of issues in business literature. The bibliography cites 8 sources.
Filename: TE1supply.rtf

Examining Nursing Leadership
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A 10 page paper that identifies an effective nurse leader; discusses several points of leadership theory as it applies to nursing; and ends with the writer comparing her own nursing leadership skills to those of the identified effective leader. The identified leader holds a vice president position and some differences can be attributed to the differences in administrative level, but “people” issues remain the same regardless of what level the leader occupies in the organization. Bibliography lists 9 sources.
Filename: KSnursLdrTheoPrac.rtf

Examining the Health and Beauty Industry in France
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This 9 page paper examines the health and beauty industry in France from the perspective of a new entrant. The macro environment is considered, with influences such as economic, social, political and legal factors. Existing competitors are considered and an outline plan for products, target marketing and pricing strategy is presented. The bibliography cites 8 sources.
Filename: TEheabfrance.rtf

Examining the Issue of Corporate Governance:
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This 11 page paper discusses the issue of corporate governance and how this contributed to the collapse of such companies as World Com and Enron. Furthermore, this paper focuses on accounting proceedures. Bibliography lists 4 sources.
Filename: GSWorldc.rtf