ESSAYS -
LIST OF AVAILABLE ESSAYS ...
Select any essay below and it WILL be delivered to you TODAY via your choice of e-mail or fax! --Only $9.95/pg!-- The bibliography page(s) are always FREE!

Earthquakes & Insurance
[ send me this essay ]
A 6 page research paper that discusses earthquake insurance. Earthquake insurance is of vital importance to those sections of the country that are prone to this catastrophic occurrence. It is insurance that provides the necessary financial "safety net" that, in the event of a catastrophic quake, helps the affected areas to rebuild their homes, businesses and economies. This report details how some homeowners and business do not have insurance and why, and also discusses possible alternative positions to the traditional insurance approach, which aid insurers in retaining solvency and offering earthquake insurance on a broader basis. The writer argues in favor of policy proposals that encourage insurers to build large reserves that can be used in the event of catastrophic events as being a logical step in societal preparedness. This research includes an executive summary and concludes with a summary. Bibliography lists 3 sources.
Filename: kheins.rtf

EASTMAN KODAK
[ send me this essay ]
This 10-page paper offers a case study of Eastman Kodak, including a PEST, SWOT and Five Forces Analysis of both the company and the industry. Recommendations are offered at the end of the paper as well. Bibliography lists 8 sources.
Filename: MTeaskod.rtf

Eastman Kodak / As It Continues To Develop
[ send me this essay ]
In this 7 page case study of Kodak, the writer evaluates corporate restructuring and the re-marketability of Photo CD-- a product that has already failed somewhat in the consumer market but went on to be repositioned and targeted towards business consumers anyway. Kodak's marketing strategy and potential for success are analyzed. Bibliography lists 8 sources.
Filename: Kodak.wps

Eastman Kodak Analysis
[ send me this essay ]
This 4 page paper provides an analysis of Kodak using Porter's 5 Forces analysis. The paper is in narrative format. Bibliography lists 7 sources.
Filename: PGkdk9.rtf

Eastman Kodak and the Digital Imaging Market
[ send me this essay ]
This 5 page paper looks at the case of Kodak and its’ late entry into the digital imaging. The paper considers how Eastman Kodak can best innovate in order to gain market share and increase profit. The paper is based on a case study supplied by the student. The bibliography cites 2 sources.
Filename: TEkodakdig.rtf

Eastman Kodak Company
[ send me this essay ]
An 11 page paper that provides an overview of the Eastman Kodak Company. Selected fiscal data is included. The writer discuses regarding Kodak's stock share prices and comments on the effects of futures, options and currency forwards on the company. The EU is also discussed in terms of its impact on the company. 1 table is included. Bibliography lists 15 sources.
Filename: PGkodak.msw

EasyCar
[ send me this essay ]
This 12 page paper examines the business model that is used by Stelios to establish a new car hire, or car rental, company to compete with companies such as Hertz, Alamo and Avis by offering lower prices. The paper is written in four parts. The first part of the paper identifies the characteristics of the car hire business, the second part looks at how easyCar are following a low cost strategy and the operations that support this. The third part considers the level of service that easyCar offers with the last part of the paper discussing whether or not the company may be seen as offering a service that can compete with buses, trains and taxis. The bibliography cites 6 sources.
Filename: TEeasycar.rtf

EasyJet
[ send me this essay ]
This 12 page paper examines the low cost airline EasyJet, the main rival of Ryanair, looking at the market they compete in, how they perform in this market, their competitive advantages and marketing strategies. The paper ends with marketing recommendations that build on the current messages and will appeal the existing target market as well as attract new business. The bibliography cites 8 sources.
Filename: TEeasyjet.rtf

Easyjet and Ryanair
[ send me this essay ]
This 32 page paper compares two companies that are both dominant players in the European low cost airline industry; Easyjet and Ryanair. Bucking the recent trends both have performed well, however, Ryanair has suffered due to the recent court case where it was found to have gained uncompetitive advantages when being given subsidies by a Brussels airport. Conversely Easyjet has gained by making the acquisition of GO. The paper looks at the performance of both companies, where Ryanair is growing faster but is also more stretched, with a lower interest rate coverage and also a lower EPS. Easyjet are growing through acquisition, but are also growing at a fast rate. The paper assesses the many factors and then using both efficient market hypothesis and Warren Buffets method try to identify the best potential long term investment. The bibliography cites 14 sources.
Filename: TEeasyryan.rtf

eBay – A SWOT Analysis
[ send me this essay ]
This well written 7 page paper undertakes a comprehensive and in-depth SWOT analysis of eBay, looking at its strengths weaknesses, opportunities and threats. The bibliography cites 5 sources.
Filename: TEebay1.rtf