ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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E-Commerce Business Models
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A 5 page paper discussing the brokerage, infomediary, merchant and manufacturer (direct) models of e-commerce and supplying examples of each. Those examples, respectively, are Priceline.com, Coolsavings.com, Amazon.com and Dell Computer. Each has developed what has come to be a specific online business model that others try to emulate. Bibliography lists 4 sources.
Filename: KSmktgEcomBizMod.rtf

E-Commerce for SME’s
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This 4 Page paper considers the advantages and disadvantages that are presented with the advent of the internet and e-commerce specifically for the small and medium sized enterprise (SME). The paper outlines both the advantages and disadvantages and considers viable solutions. The bibliography cites 5 sources.
Filename: TEsmeadv.rtf

E-Commerce In Developing Nations
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An 12 page paper. The catalyst statement for this paper is: Supermarket and shopping mall metaphors for e-commerce are widely used in industrialized countries, such as the United States, the United Kingdom, Australia, and much of Europe. Are these particular metaphors useful and/or appropriate in marginalized and developing nations? What strategies could be used to expand e-commerce in these other nations? The writer begins by explaining that metaphors are culturally-based, therefore, if the inhabitants of a nation have no experience with what the metaphor signifies, they will not understand it. A metaphor that may be more appropriate in many nations is offered and discussed. The writer then reports and discusses the necessary elements to promote e-commerce in any nation and also explains that many developing nations lack the resources to join e-commerce models. Finally, the writer discusses what is needed to expand e-commerce in developing nations. Bibliography lists 19 sources.
Filename: PGecmdv.rtf

E-Commerce in Europe
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An 11 page paper examining the current state of e-commerce among European websites, making suggestions for strategies for US-based companies launching European versions of sites designed for retail trade. E-commerce has not yet become at all common in Europe, but it appears that the reason has more to do with merchants than it does with potential customers. Internet use is growing in Europe, and US-based companies should be able to capitalize on that growth by making their websites easier to use and the policies less restrictive than those that currently exist. Those sites designed for serving the customer are those currently experiencing the greatest success. Bibliography lists 13 sources.
Filename: KSe-Europe.wps

E-Commerce Marketing Plan
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A 10 page paper. No one can doubt that e-commerce is here to stay; it grows exponentially each year. Companies, whether product or service, that do not have an Internet presence will lose business to those companies that do have an Internet presence. This paper presents a marketing plan for a chiropractic consortium. Topics include: description of the business; competition; e-commerce; designing a web page; and salesmanship on the web. Bibliography lists 13 sources.
Filename: PGchir2.msw

E-commerce Order Management
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A 5 page paper discussing external customer service and payment options available to online merchants. The variety of services available translates to a wide range of choices being available to online merchants, allowing them to operate their businesses exactly as they choose. The cost of these services generally will be far less than any in-house effort to provide the same, bringing cost benefits for both merchants and their customers. Bibliography lists 6 sources.
Filename: KSebizOrders.rtf

E-Commerce Strategy Formulation
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This 4 page paper responds to four student-generated questions that relate to: justifying strategic objectives, supply and selling chains, modifying compensation plan to include bonus based on profits, and explaining the benefits of implementing a Web site to resellers, distributors and salespeople. Bibliography lists 5 sources.
Filename: PG3qus.rtf

E-Commerce Strategy of Sprint
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This 7 page paper looks the global communication company Sprint to examine their e-commerce strategy, this includes the defining the positioning of the internet site, consideration of the strategy that is used, how and why this is or is not effective and a SWOT analysis to analyse the strengths weaknesses opportunities and threats for Sprint in terms of their e-commerce operations. The bibliography cites 7 sources.
Filename: TEsprint.rtf

E-Commerce via Internet: Ability to Influence Organizational Goals
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An 11 page paper discussing some of the uses of the Internet in ecommerce. The Internet has provided a venue that allows organizations to achieve all the ends they sought before, with the addition of another venue that can positively contribute to the organization’s bottom line. Business-to-customer (B2C) and business-to-business (B2B) applications can function through the same website, through the same server, bringing streamlined IT management and greater efficiency to the organization. Bibliography lists 6 sources.
Filename: KSeComm02.rtf

E-Commerce Web Sites: Organizational Roles
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7 pages in length. The computer has created a convenience dependent society. People no longer have to go to the library to obtain a book, as they can access many of them right online. A person can shop for food, clothing, gifts and just about everything else that one desires just by clicking on one's mouse. It can be argued that companies that market their wares upon the Internet have virtually removed the need for people to emerge from their humble domiciles in order to exist. However, there is more to a commercial web site than its storefront exterior. The writer discusses the organizational roles of commercial web sites. Bibliography lists 20 sources.
Filename: TLCecomm.doc