ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Comparing Benchmarking Models
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Benchmarking is becoming increasingly common. This 9 page paper explores the concept and uses of benchmarking to help the student develop a deeper understanding pf the processes and strategies of benchmarking by looking at three different benchmarking models that have been developed. The models examined are the evolutionary model, the integration model and the model developed as a part of the Agile Construction Initiative (ACI). The first two are broad flexible models, whereas the last is narrower and applicable to a single industry. The bibliography cites 10 sources.
Filename: TEbenchmk.rtf

Comparing Chinese Contract Law and English Contract Law
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This 6 page paper makes a direct comparison of contract law in China and England looking at the basic foundations, the requirements for a contract to be valid and the way in which issues such as fraud, misrepresent, misunderstanding and breach will be dealt with by the courts. The bibliography cites 10 sources.
Filename: TEchinacont.rtf

Comparing Four “Hot” New Management Books
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This 5 page report discusses -- Speed is Life (Davis), Evolve (Kanter), Built to Last (Collins and Porras), and Winning the Talent Wars (Tulgan) -- are examples of how different issues in the work world have created separate and unique problems, concerns, and solutions. It can be argued that such books cannot necessarily be compared with one another (apples and oranges) since each offers a different perspective on a different topic. However, certain comparisons are valuable since they allow for the reader to determine which may be the most useful. Bibliography lists 4 sources.
Filename: BW4mgmt.wps

Comparing Leadership Traits Of Five Persons/Characters
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An 8 page paper that explores leadership characteristics of five personages, three real and two fictional. They are: Jim Lovell, Gene Krantz, Preston Tucker, Captain Ramsey and Lt. Commander Hunger. The last two are characters in the film, Crimson Tide. The writer addresses: leadership, integrity, vision, communication, and empowerment as these characteristics apply to each individual. Bibliography lists 6 sources.
Filename: PG5ldrin.rtf

Comparing Management and Leadership
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A 5 page paper defining and comparing management and leadership, and then discussing three primary points of greatest issue in management today. Those points are innovation, increased productivity and the need for true leadership. The paper draws on the management theory of Drucker and Deming, and takes the view of the employee as an asset. Bibliography lists 4 sources.
Filename: KSmgmtMgmtLdr.rtf

Comparing Manufacturing in the UK and US
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A 3 page paper discussing productivity differences in manufacturing in the UK and the US, and possible reasons behind those differences. Studies estimate that the US leads the UK in productivity by 25 to 30 percent. Identified reasons include America’s consumer culture, greater ease of expanding or relocating and American employees’ state of overwork compared to Europeans’ better work-life balance. Bibliography lists 4 sources.
Filename: KSmgmtForMfg.rtf

Comparing Market Indicators
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A 12 page paper discussing three market indicators. The Consumer Confidence Index and the Purchasing Managers’ Index are two market indicators on which many investment analysts rely. Consumer confidence reflects consumers’ attitudes for the present and short-term future; purchasing managers’ index is a leading indicator of what can be expected from the manufacturing sector over the next several months. The “contrarian index” is not a set index at all, but rather consists of a set of dynamic indicators that can vary with any investor’s specific interest to allow the investor to locate undervalued stocks that carry promise of growth over the long term. Bibliography lists 7 sources.
Filename: KSeconMktIndic.rtf

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream
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Almost all companies will need to undertake some form of marketing in order to sell their products; if the consumer's do not know the product exists they will not know they can go and buy it. This 10 page paper examines the marketing strategies and complains of two very different company; the marketing undertaken by the large multinational ice cream firm of Haagen Dazs, and the marketing undertaken by a small independent from business that makes is an ice cream. Both are purchased marketing assessed by looking at the marketing activity in comparing the approaches. The bibliography cites 6 sources.
Filename: TEharhilltop.rtf

Comparing Nieman Marcus and Marshall’s Customers
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This 9 page paper is written in two parts. The first part of the paper is a written section that looks at the different buying patterns that may be observed between the high end and low end stores and considers how these fit in with theoretical purchase decision models. The paper then uses the observations to speculate on the profiles of the target markets. The last three pages are a PowerPoint presentation on the findings. The bibliography cites 3 sources.
Filename: TEmarcusmar.rtf

Comparing Nokia and Nike
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This 9 page paper companies to well known global companies looking at their ownership, performance, background, operations, marketing, the way they treat their employees and their ethics. The bibliography cites 13 sources.
Filename: TEcomNOKNKE.rtf