ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Bribery in International Business
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This 5 page paper looks at a case study provided by the student. An office in the fictional Latin American country of Latino has been undertaking business with the use of ‘bribes’ which are culturally acceptable in the country. The paper answers a series of questions regarding the ethical and legal nature of the payments made to facilitate or lubricate business, discussing when they are right and when they are wrong and from which country’s perspective the ethical judgement should be made. The bibliography cites 1 source.
Filename: TEbribe.rtf

Bribery In International Business
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A 10 page paper discussing incidence of bribery in the international business environment. What's the difference in all-out bribery and "grease payments," "commissions," "agent fees?" The short answer, and the one correct in the eyes of every international ethics board, is that there is none. Bribery is bribery, and until only recently, the US was the only nation that made bribery in international affairs illegal. Nearly every developed nation has stringent laws against bribery within their borders, but only a few had addressed the international issue before the mid-1990s. Official condemnation by the OECD in 1997 and increasing awareness that bribery even in small amounts robs developing nations of real economic advances are working to reduce bribery's benefits as an effective, though unethical, business tool. Bibliography lists 15 sources.
Filename: Bribery.wps

Bringing E-commerce to Smyth Printing
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A 6 page paper discussing the planning process that Smyth Printing should undertake in preparation for designing and implementing an e-commerce addition to the business. The paper discusses system (whether manual or automated) analysis; identifying all that the company would want from an e-commerce application; and the most cost effective way of going about achieving its goals. Bibliography lists 4 sources.
Filename: KSitSmythPrint.rtf

Bringing IT to Home Sweet Home Realty
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A 14 page paper providing a proposal for automating a small real estate agency. Home Sweet Home (HSH) has been a small business for years, but the current owner wants to expand its reach. There are seven employees and a single, ancient 386 PC. This paper is written from the perspective of a consultancy reporting on a feasibility study. It recommends that HSH put all its properties online, add a server and equip all personnel with PCs, at a total cost of less than $22,000. Bibliography lists 2 sources.
Filename: KShomeSH.wps

Bringing Toys 'R' Us to Brazil
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16 page presentation on how to open up Toys 'R' Us in Brazil. Great for those studying international business related topics & issues. Lengthy appendices and comprehensive bibliography listed 9 sources.
Filename: Braziltoysrus.doc

British Airways
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When recession hit both the British and international economies at the end of the 1970s, British Airways ran into heavy losses. This 5 page paper looks at the way that the government and the management of the firm responded, how the strategies changed and were eventually aligned to market needs and the results of those strategies. The bibliography cites 3 sources.
Filename: TEBA1970.rtf

British Airways
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This 11 page paper is written in two –parts. The first part is an examination of the airline industry and how it has created change, this is outlined and then examined with the use of a PESST and a SWOT analysis. The second part of the paper looks at how British Airways has developed and adapted to competes in this changing environment. The Airlines strategy of differentiation and use of technology, supply chain management and innovation, to achieve efficiency and excellence included in this section. The bibliography cites 11 sources.
Filename: TEBritaw.rtf

British Airways and Ryanair
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This 8 page paper looks at two companies in the same industry and shows how the larger company may gain advantages acquiring the smaller company. The examples used in this paper are British Airways and Ryanair. The paper has an in-depth SWOT analysis of British Airways which is then use to assess how an acquisition of a low cost airline, such as Ryanair may add value to the company. The bibliography cites 10 sources.
Filename: TEbritryan.rtf

British Airways Internet Strategy
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This 12 page paper is written in tow parts. The first, and longest part of the paper, undertakes a SWOT analysis that looks at the internet strategy of British Airways. The second part of the paper then used Porters Five Forces model to look at the use of the internet in the industry as a whole. The bibliography cites 9 sources.
Filename: TEBAinst.rtf

British Airways Position and Strategy
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This 10 page paper considers the external influences ion British Airways, concentrating in issues such as industry structure and the deregulation of the industry as well as the glitch caused by the terrorist attack on the World Trade Centre. The paper considers what strategic moves have been made in the long term and the short term to deal with these influences. The bibliography cites 15 sources.
Filename: TEBAstrt.rtf