ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Why Charisma is an Important Leadership Quality
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This 7 page paper argues that charisma is important despite the fact that some argue against that position. Leadership in general is also discussed. Bibliography lists 5 sources.
Filename: SA511led.rtf

Why Choose Marketing?
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A 4 page paper discussing one individual's choice of marketing as a career. In this time of rapidly-evolving technology, marketing is always relevant and always needed. Electronics technicians and TV repair people know all too well that not every occupation remains relevant regardless of the changes that occur around them. Marketing provides both variety and security, while also providing learning opportunities and a reason to study the choices that people make. Bibliography lists 4 sources.
Filename: KSmktgCareer.rtf

Why Choose Marketing?
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A 6 page expansion of another paper of the same name discussing one individual's choice of marketing as a career. In this time of rapidly-evolving technology, marketing is always relevant and always needed. Electronics technicians and TV repair people know all too well that not every occupation remains relevant regardless of the changes that occur around them. Marketing provides both variety and security, while also providing learning opportunities and a reason to study the choices that people make. This expansion also discusses Coca-Cola's New Coke fiasco. Bibliography lists 5 sources.
Filename: KSmktgCareer2.rtf

Why Crimes Involving Corporations Should be Reported
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This 12 page paper evaluates various theories in ethics and morality and contends that people should report corporate crime to the police. Various types of crimes are discussed. Bibliography lists 10 sources.
Filename: SA702cor.rtf

Why did Barings Bank Fail?
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Businesses may fail for a number of reasons, this 5 page paper considers why Barings Bank failed. The paper starts by looking at the reasons that companies fail and then applies to the bank by looking at the events leading to the failure focusing on issues of control. The bibliography cites 3 sources.
Filename: TEbaringfail.rtf

Why Diversity Training Does Not Work
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This 3 page paper provides a valid argument. Suggestions are made. Bibliography lists 4 sources.
Filename: SA915div.rtf

Why do Mergers and Acquisitions Fail?
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This 8 page paper looks at what mergers and acquisitions take place and consider who and why many will fail. By looking at the reasons behind the failures companies may be better placed to attain the potential benefits that are identified. The paper uses examples to illustrate the points raised. The bibliography cites 11 sources.
Filename: TEfailma.rtf

Why Do Multinational Enterprises Exist?
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A 3 page paper discussing the role of the multinational from the perspectives of Raymond Vernon and John Dunning. Vernon's model carried with it more social implications, such as the potential ability of the multinational to superimpose its wishes on the laws of the host country, but Dunning is more focused on other aspects of foreign investment, giving rise to the title of "eclectic paradigm" for his collective observations. Though Vernon's model is not sufficient in today's global economy to stand alone, it was more than adequate in the mid-1960s. Dunning's continues to be refined and may require even further refinement as the nature of the multinational continues to evolve with the growth of the global economy. Bibliography lists 7 sources.
Filename: Multinls.wps

Why Do Small Businesses Fail?
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An 18 page paper discussing reasons that otherwise sound small businesses do not succeed. There is disagreement over what percentages of new businesses fail in the first five years-estimates range between 40 and 80 percent. Even at the low range, the failure rate is high, and evaluation of failures shows common traits that have led to those failures. Failure has far less to do with market conditions or the capabilities of the entrepreneur than it does with inadequate planning and forecasting. Small business 'experts' as well as the SBA stress that planning and forecasting should be done before the doors open for the first day of business so that the entrepreneur knows what to expect and when to expect it, as well as plan for its arrival. Adequate planning cannot prevent business failure, but it certainly can prevent the failure of businesses that otherwise deserve to succeed. Bibliography lists 11ources.
Filename: KSbizbust.doc

Why Do So Many Mergers and Acquisitions Fail?
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It is well known that mergers and acquisitions often fail to increase the wealth of shareholders and realise the potential benefits. This 12 page paper argues that this failure mainly due to the lack of integration planning and a failure to consider human factors such as fear and distrust. The paper considers theory and uses several mergers and acquisitions cases to illustrate the points raised. The bibliography cites 17 sources.
Filename: TEmerfail.rtf