ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Urban Policy/3 questions
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A 5 page research paper that answer three questions on urban policy making. Questions concern rural immigration into cities; the dynamics of coping with the global marketplace; and controlling the power of large corporations.
Filename: khurbpol

Uris Hall Dormitory Kitchen (Case Analysis in Business Management)
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This 5 page paper provides an analysis of a case study submitted by a student. The functioning of a Dormitory Kitchen is evaluated. No bibliography.
Filename: SA323UHD.rtf

US Airways
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This 3 page paper looks at management strategies of US Airways, particularly during their recent restructuring program. Bibliography lists 5 sources.
Filename: PGusair.rtf

US Airways at Emergence from Chapter 11
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A 4 page paper discussing many of the differences in the US Airways of 2000 and that of the regional leader that emerged from Chapter 11 bankruptcy protection in 2003. US Airways’ new regional strategy enables it to focus on sound, solid operations that can lead to growth in the more definite terms of solid business practice rather than merger and acquisition. The current plan that CEO David Siegel has set forth for the company looks much more like a Southwest of a decade ago than just another foundering airline that US Airways was in 2000. Management has used the difficulties at US Airways to restructure the business, build morale for the long term and enable a focus on superlative performance that naturally will lead to opportunities for growth and expansion. Bibliography lists 5 sources.
Filename: KSmgmtUSairw.rtf

US Electrical Equipment Manufacturers Industry
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A 5 page paper discussing changes in this industry and making suggestions for how it needs to approach its promising future. All of the leading manufacturers of electrical equipment face the threat of competition that does not already exist. If the US companies will embrace and move forward with changes that are inevitable anyway, they can find themselves much more favorably positioned to provide new technologies and its machinery support to domestic power companies and the world’s newly-industrialized nations. Bibliography lists 7 sources.
Filename: KSmgElecEquMf.rtf

US Postal Service Competition from Private Carriers
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An 11 page paper discussing whether competition from private-sector delivery services such as Federal Express and UPS adversely affects the ability of the US Postal Service to maximize profits. Priority Mail and Express Mail are add-on services of the USPS, but the primary business of private-sector delivery services such as Federal Express and UPS. Certainly the USPS would carry much greater volumes of pieces applicable to the category if private-sector services did not exist, but it is doubtful that competition in the category has been highly significant in preventing the USPS from maximizing profit. Prohibited by law from carrying any profit at all, the USPS perhaps could reduce rates for other services or at least hold them steady without its private-sector competition, but it still would not be allowed to post any significant and ongoing profits from operations. The paper includes one chart and one table. Bibliography lists 13 sources. KS-USPS.wps
Filename: KS-USPS.wps

US Security and Global Interests
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An 8 page paper answering 5 essay questions regarding US interests in oil and globalization, and advances made in anti-terrorist protections since 9/11. One question deals with US oil consumption and how the US could extricate itself from participation in the Mideast oil market completely. Bibliography lists 10 sources.
Filename: KSsecUSworld.rtf

US-China Trade 2008
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A 3 page paper discussing the balance of trade between the US and China. The US-China Business Council states that China is the fastest-growing of all of US export markets and that those exports serve to prevent an even wider trade deficit with China. China currently has price controls in place on some food items, gasoline and other basics, but even with those controls food overall has increased 21 percent from 2007 to 2008. Both the US and China may be forced to acknowledge the true state of their currencies to gain a full picture of their current state of trade. Bibliography lists 8 sources.
Filename: KSintTrdDef08.rtf

USA Today Online; A Marketing Case Study
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This 10 page paper looks at the case of the USA Today online site. The paper considers the previous and current strategy, the branding, the audience and the way forward by way of a SWOT analysis. The bibliography cites 8 sources.
Filename: TEusatod.doc

USA TODAY: A MARKETING ANALYSIS
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This 10-page paper covers a marketing analysis for U.S.A. Today, the national newspaper. Set up like a tutorial, the paper focuses on aspects such as demographics, the 4 Ps and other marketing information. Bibliography lists 1 source.
Filename: MTusatod.rtf