ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Unhappy Trade Show Attendee
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3 pages containing a memo to a manager and a letter from an unhappy meeting attendee. Each responds to points made in the customer’s complaints about Sound Systems 2004, a recent trade show that was not planned well in several respects. Bibliography lists 2 sources.
Filename: KSmgmtMeet.rtf

Uniform and Adaptive Strategies in International Business; Which is Best?
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It has been argued that the adoption of a uniform strategy across the globe enables a company to benefit from a range of potential synergies that can provide it with competitive advantages. Others, however, have argued that adapting strategy to fit idiosyncratic national market characteristics is key to a company’s success in theses markets. This 14 page paper looks at each of these perspectives to consider which, is any, is the correct perspective. The bibliography cites 12 sources.
Filename: TEunistrat.rtf

Uniform Minimum Standards in the UK Workplace?
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A 12 page discussion of the question of whether or not minimum workplace standards can be established across the board in the UK workplace. Noting that the “Workplace (Health, Safety and Welfare) Regulations” which are in place are probably the vaguest of all in regard to establishing specific standards in terms of substances which might be toxic to workers, the author reviews the dangers of several specific toxins and relates them to the “Workplace (Health, Safety and Welfare) Regulations” and other UK guidelines. The conclusion is reached that uniformity in minimum standards is an achievable goal but that this uniformity will require government and industry working together. Bibliography lists 17 sources.
Filename: PPwrkStn.rtf

Unilever
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This 18 page paper looks at Unilever from a number of perspectives. The paper starts by looking at the divestment and acquisitions between 2003 – 2008. The second part of the paper considers the social responsibility report that is seen in the annual reports, what it says and undertakes a critique of the content and approach. The last part of the paper discusses the additional statements that are included in the financial reports and compares Unilever with Rio Tinto, looking at the Chairman's Statements and the financial highlights sections. The bibliography cites 33 sources.
Filename: TEperunilever.rtf

Unilever Case; Segmenting the Market for Washing Powder in Brazil
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This 9 page paper looks at the value of Unilever segmenting the Brazilian laundry powder market before targeting the low income segment. The outlines the benefits of segmenting and then discusses the way Unilever could approach the segmenting exercise. The paper is based on a case study supplied by the student. The bibliography cites 4 sources.
Filename: TEunimark.rtf

Unilever in Brazil
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This 14 page paper examines the position of Unilever in Brazil when they were trying to decide whether or not, and how, to market laundry detergent powder to the lower income segment of the market in the north-east of the country. The paper gives an analysis of the company and the position it found itself in. Presents a swot analysis of the position of the company and then makes recommendations to the way that the company could compete in this segment. The paper also includes four graphs which could be used in a presentation and a bullet point summary of the general findings of the paper. The bibliography cites 4 sources.
Filename: TEunibrazil.rtf

Unilever SWOT Analysis
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In 2000 Unilever developed a new stratgic plan called the "Path to Growth". This 6 page paper conducts a SWOT analysis to examine the strengths, weaknesses, opportunities and threats of the company following the implementation of this plan, including the acquisition of companies such as Slimfast, Ben and Jerry's and best foods as well as numerous divestitures.
Filename: TEunilever.rtf

Unilever US
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A 5 page paper presenting an overview of this giant company. Unilever is a truly international behemoth that is the world's largest producer of packaged consumer goods in the food and soap industries; 'Unilever is also the world's #1 maker of margarine, tea, ice cream, personal wash products, prestige fragrances, and deodorants. Its more than 1,000 brand-name products include such familiar names as Lipton, Popsicle, Vaseline, Q-Tips, Helene Curtis, Lever 2000, Pepsodent, Wisk, and Calvin Klein.' Bibliography lists 8 sources.
Filename: Unilever.doc

Union Carbide of India Ltd
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This 8 page paper looks at the case of Union Carbide of India Ltd following the Bhopal disaster in 984 and considers the position of the company. The paper performs a SWOT analysis looking at the company’s weaknesses opportunities and threats before advising on three strategies and discussing the PESTEL factors that can and will influence the company. The paper is based on a case study supplied by the student. The bibliography cites 1 source.
Filename: TEUncarbide.rtf

UNIONISM IN AMERICAN HISTORY: A LITERATURE ANALYSIS
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This paper examines the literature available about unionism and the United States. In addition, the paper offers brief topics about unions including history of American unions, trends that unions face today, and how management and unions are trying to get along. Bibliography lists 20+ sources.
Filename: MTunions.rtf