ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Assessing the Optimum Level of Product Placement within a Film
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This 22 page paper presents a research methodology and some simulates results to assess the optimum level of product placement exposure in a film. The research is written for the benefit of a film maker and consists of an introduction, definition of the variables, statement of hypothesis, in depth methodology and simulated findings. The last 4 pages of the paper are a PowerPoint presentation of the paper. The bibliography cites 12 sources.
Filename: TEprodplace.rtf

Assessing the Strategy of British Airways
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This 24 page paper examines the types of strategies that are used by British Airways (BA) to compete and assess how successful they are. The paper starts by considering the generic competitive advantages strategies and then looks at BA to asses how these are followed and define what strategies are being used. The bibliography cites 15 sources.
Filename: TEBAstrat.rtf

Assessing The Value Of Human Resource Management
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A 6 page paper that begins by commenting about the importance of human capital. The writer discusses the high costs of turnover and hiring, providing ides related to calculating these costs. Suggestions are also made about calculating the return on investment of training. Formulas for calculating the ROI of employees; revenue per employee; profit per employees; labor costs as a percentage of revenue, and turnover rate percentage. The paper ends with a brief sample HR Balanced Scorecard. 1 Table included. Bibliography lists 4 sources.
Filename: PGhrmv2.rtf

Assessing the Value of IT
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A 5 page paper discussing the value of IT to the organization. Technological advances have alleviated some of these problems in organizations choosing to use the tools available to them, while also increasing worker productivity to allow organizations to operate far more efficiently than in the past. The purpose here is provide a framework for evaluating and prioritizing IT dollars with respect to the profitability of the enterprise. Bibliography lists 7 sources.
Filename: KSitOrgBene.rtf

Assessing Wal-Mart's Supply Chain
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A 10 page paper discussing the state of Wal-Mart's supply chain in 2006, the year of the Ivey case study 907D01 on which it is based. The paper discusses aspects of the supply chain; initiatives of the new vice president; and recommendations for the future. Bibliography lists 15 sources.
Filename: KSwmtSupChn.rtf

Assessing Web Site Design Features
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This 6 page paper assesses web page design using the home web page of Disney. The paper looks at the visual aspects such as text and graphics, consistency, ease of navigation and overall usability. The bibliography cites 3 sources.
Filename: TEdisweb.rtf

Assessing What Constitutes Trade Secrets
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A 6 page paper discussing the efforts of Farber Corp. to sue CC INC. and M. Partridge for violation of the Illinois Trade Secret Act and for violation of the non-compete clause of the employment agreement that M. Partridge signed before beginning work with Farber Corp. The paper lists the primary determining factors of the existence of trade secrets, to conclude that Farber Corp. has virtually no chance of successfully proving either of its claims. Bibliography lists 4 sources.
Filename: KSlawNonComp.rtf

Assessing Women's Perceptions of Women in Advertisements
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A 15 page paper categorizing and assessing data gained from interviews with five women who reviewed five different print ads, each of which featured a woman in varying situations. GQ ads promoted Evan Williams whiskey and Dolce & Gabbana; Cosmopolitan ads promoted Armani Exchange, Juicy Couture and Jergens Shea Butter Moisturizer and Cream. Most had generally negative perceptions of all but the Jergens ad, which they said was tastefully done and featured the product more than the model. Bibliography lists 3 sources.
Filename: KSadvWomPerc.rtf

Assessment and Critique of “The Leader’s New Work: Building Learning Organization” By Peter Senge
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This 8 page paper examines the 1990 article by Peter Senge “The Leader’s New Work: Building Learning Organization” published by the Sloan Management Review and considers the concept of the leadership for a learning organization and critiques it with reference to good examples of a learning organisation and alternate theories. The bibliography cites 6 sources.
Filename: TEsengelo.rtf

Assessment Measures in a Project Audit
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This 4 page paper looks at three different measures that may be used in a project audit, assessing budget compliance, scheduling and progress and quality. The bibliography cites 4 sources.
Filename: TEprojaudit.rtf