ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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The Product Launch; Week 7 (A Case Study)
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This 5 page paper answers questions on a case provided by the student regarding the launch of a new product. The paper shows how the student can use financial data to summarise a companies strengths and weaknesses as well as how to calculate a break even analysis.
Filename: TEprodln.rtf

The Product Lifecycle
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This 6 page paper considers a product lifecycle from development and market introduction through the growth and maturity and finally to decline. The illustrate the cycle the writer uses an example of a product that is currently in the mature stage; the microwave oven. Using this example the development is traced from the development of the initial product to the current stage by explain each stage of the development. The bibliography cites 10 sources.
Filename: TElifecy.wps

The Production of an In-House Journal
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This 11 page paper looks at the fictitious production of an in-house magazine and considers it from the planning stages evaluating its progress with reference to the various aspects of producing the magazine, including control, motivation, communication and completion as well as post publication assessment and risk control. The bibliography cites 11 sources.
Filename: TEjornal.wps

The Productive Role of Information Technology in Commerce
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This 11 page paper considers the ways in which technology, specifically information technology can improve productivity with a company. Examples illustrated by using a case study of a global company; Royal Dutch Shell, and examining the various ways in which information technology has facilitated increased productivity and efficiency. The bibliography cites 6 sources
Filename: TEinftech.rtf

The Professional Engineer's Code of Ethics: A Critique of the Provisions for Engineering Review
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A 7 page critique of the Professional Engineers of Ontario Code of Ethics. This paper concentrates on the seemingly perplexing, concerning, and even contradictory provision that one engineer not review another's work without their full knowledge. Bibliography lists 3 sources.
Filename: PPethEng.rtf

THE PROFESSIONALISM OF NURSING
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Ever since the first assistant helped the village doctor cure a patient, the profession of nursing has been one that suffers from stereotypes that, unfortunately, reflect on the question of professionalism. This paper defines what professionalism is and the barriers to professionalism that the vocataion of nursing faces. Bibliography lists 7 sources.
Filename: MTnurses.rtf

The Promise and Pitfalls of the Developing Manager
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This 16 page paper delves into the realm of management theory and includes topics such as leadership and learning style as well as information on communication theory. All aspects of management are explored with the use of an example of a developing manager of a computer software development firm. The paper includes an annotated bibliography. Bibliography lists 7 sources.
Filename: SA133mgr.rtf

The Promotion Mix With Examples
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This is a 6 page paper that begins by defining and explaining the five components in the promotion mix: adverting, personal selling, public relations, sales promotions and direct marketing. A chart is presented that rates each of the five components in terms of their potential to achieve certain goals. The writer then selects which promotion mix would be used for selling a new MBA program, a package of peas and the skills of aircraft engineers. 2 Tables are included. Bibliography lists 3 sources.
Filename: PGprmmx.rtf

The Promotion of Different Products and Services
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Promotion is an important part of the marketing mix. This 10 page paper examines the way that four different products or services are promoted, demonstrating the similarities and differences that can exist. The paper looks at the promotion of a large screen television, a casino, a theme park such as Disneyland and the promotion of a financial adviser. The bibliography cites 6 sources.
Filename: TEpromot.rtf

The Promotion of Health and Wellness in the Workplace
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This 8 page paper considers things that employers can do to promote health and well being. Safety issues are considered as well. Bibliography lists 6 sources.
Filename: SA641wk.rtf