ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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The Commercial Use of Information and the Importance of Understanding the Customer
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This 10 page paper consider the importance of information, how it is gained by the customer, how a company may capture and internalise the information to gain new customers and maintain old customers. The writer considers the way that this can be achieved by the company using tools such as the customer corridor and becoming a learning organisations. The bibliography cites 10 sources.
Filename: TEundscs.rtf

The Commercialization of our Public and Private Space
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A 5 page discussion of the observation that commercial interests are permeating every aspect of our lives. Our public spaces, both physical and tangential, are increasingly subjected to commercial messages which are designed to change our perceptions and ultimately to render economic benefit on the commercial entity responsible for the commercial messages. The author emphasizes that seldom do these messages have any socially redeeming characteristics and suggest that if we could revamp the content of these messages we could move from a society which operates almost strictly on commercialism to one which operates at least partially on concern for the human condition.
Filename: PPadSpac.rtf

The Communication of Culture
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This 3 page paper is an examination of how culture is communicated and manifestations within an organisation. Aspects such as shared experience and subcultures are discussed. The bibliography cites 3 sources.
Filename: TEsubcul.wps

The Communication of Starbox
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This 8 page paper looks at the way that a small company undertakes communication. The paper looks at how the company contact stakeholders, the way it communicates with them, how communications could be improved and presents and overcoming barriers to communication. The bibliography cites 4 sources.
Filename: TEstarbox.rtf

The Communication Process
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This 4 page paper looks at the communicatiosn process. The paper stats by considering the process in terms of the sender, encoding, channel choice, decoding and receiver. The paper then looks at communications within an organization and describes the different models for communications patterns; the chain, the wheel and all channel. The bibliography cites 1 source.
Filename: TEprocomm.rtf

The Communications Professional
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This 3 page paper considers some of the aspects seen in the job of a communications professional. The paper considers the need to communicate effectively by understanding the message, the audience and how they need to make sure then message is received correctly by the target audience. The bibliography cites 4 sources.
Filename: TEcomprof1.rtf

The Companies Act 2006
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It has often been stated that the courts have traditionally interfered too much in the field of company law. This 9 page paper considers whether or not The Companies Act 2006 reduce the need for court intervention by providing a coherent and comprehensive statutory code. This is discussed using two areas of the new act as the discussion point; duty of directors and environmental reporting. The bibliography cites 5 sources.
Filename: TECA2006.rtf

The Compensation Package
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This 12 page paper critically evaluates a fictitious benefits package for a small to medium sized employer, looking at the different elements, such as pay, profit sharing, a pension scheme and other additional benefits, analysing how and why they are effective. The bibliography cites 6 sources.
Filename: TEcompakge.rtf

The Competition Between AOL/Time Warner and Bertelsmann
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This 9 page paper looks at both companies and their interrelationship as well as their relationship as current competitive forces. Globalization is discussed as it relates to these large companies. Bibliography lists 8 sources.
Filename: SA217AOL.rtf

The Competitive Advantage of Information Technology at Amazon.com
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This 8 page paper considers the way in which information technology is used at Amazon.com and the way in which it can be seen to create both cost and comparative advantages. The bibliography cites 13 sources.
Filename: TEamazo2.wps