ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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SWOT Analysis of Merrill Lynch
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A 5 page SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis of the worldwide brokerage firm. Merrill Lynch is a financial services firm known around the world for a variety of financial services. It is a relatively conservative organization, however, as reflected in a comparison of Merrill Lynch's performance over the past three years to that of the Dow Industrials. There have been age and sex discrimination suits that the organization has lost, but their ability to find and maintain above-average return on relatively safe investments remains and perhaps is their greatest strength. Bibliography lists 9 sources.
Filename: MerrillL.wps

SWOT Analysis of Miller Brewing
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A 6 page economic analysis on the Miller Brewing Company utilizing the strategy of listing 'strengths, weaknesses, opportunities, and threats' to analyze Miller's position in the market. Bibliography lists 5 sources.
Filename: MilBrews.wps

SWOT Analysis of Molnlycke Health Care
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This 18 page paper is an in-depth analysis of the Swedish company Molnlycke Health Care, looking at the strengths, weaknesses, opportunities and threats before making recommendations for future strategies. The bibliography cites 6 sources.
Filename: TEmolnlycke.rtf

SWOT Analysis of Multinational Corporations
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This 3 page paper performs a swot analysis on multinational corporations (MNCs). The paper outlines the potential strengths, weaknesses, opportunities and threats which large international companies face in their day to day operations of strategic planning. The bibliography cites three sources.
Filename: TEMNCswot.rtf

SWOT Analysis of Payless ShoeSource
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A 4 page paper providing a SWOT analysis of this company. As the nation's leading shoe retailer, Payless obviously has done many things right in the past. There are indications that it is planning well for the future, even if that planning and attention has been delayed in the past. The overall pall on retail in general promises to be problematic for Payless, however, as it does for all other retailers. Bibliography lists 6 sources.
Filename: KSmgmtPayles.rtf

SWOT Analysis of Shouldice Hospital Ltd
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This 7 page paper performs a SWOT analysis, looking at the strengths, weaknesses, opportunities and threats facing the Canadian Shouldice Hospital. The analysis is based on operational and strategic issues. The paper is based on a case study supplied by the student. The bibliography cites 5 sources.
Filename: TEshould.rtf

SWOT Analysis of Virgin Mobile
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This 6 page paper undertakes an in-depth SWOT analysis of Virgin Mobile, the cellular communications operator under the Virgin brand. The paper looks at the strengths, weaknesses, opportunities and threats that the company faces. This is undertaken form the perspective of Vodafone and a potential, fictitious, acquisition proposal. The bibliography cites 10 sources.
Filename: TEvirginm.rtf

SWOT ANALYSIS: BOEING
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This 4-page paper provides a SWOT analysis of Boeing Company.
Filename: MTboeingsw.rtf

SWOT ANALYSIS: KFC, HARLEY-DAVIDSON AND WIND TECHNOLOGY
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This 15-page paper focuses on case studies concerning KFC, Harley Davidson and Wind Technology. Each case study features a SWOT analysis (strength-weakness-opportunity-threat) as well as a brief description and history, where applicable. Bibliography lists 6 sources.
Filename: MTcoswot.rtf

SWOT ANALYSIS: PATUXENT BUSINESS PARK
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This 5-page paper provides a SWOT analysis for the Patuxent Business Park, the soon-to-be constructed business park located in Calvert County in Lusby, Maryland. Bibliography lists 3 sources.
Filename: MTpaswot.rtf