ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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American Express: SWOT
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5 pages in length. The SWOT framework points to the importance of both the external and internal phenomena in understanding the sources of competitive advantage. The development of tools for analyzing environmental opportunities is proceeded more rapidly than the development of other tools as far as the analyzing of American Express's internal strengths and weaknesses. Bibliography lists 4 sources.
Filename: TLCAmEx.wps

American International Business in Europe
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A 35 page research paper closely examining the prospects for US-based businesses in Europe. All around the world, nations are forming geographic alliances to help build their share of the world market, but Western Europe is taking one extra "giant step" in their plans for a barrier-free Europe with a common currency in use by the year 2002. The US Mission to the European Communities acts as liaison for US-based businesses in both current and future operations. The U.S. Agency for International Development (US-AID) is working to assist the emerging economies of post-communist Central and Eastern Europe in joining the world market. Three world-leading, US-based businesses, Microsoft, IBM and Hewlett-Packard, are discussed in relation to their existing European efforts. Bibliography lists 29 sources. Big-Busi.wps
Filename: Big-Busi.wps

American Management Systems
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A 5 page paper discussing problems the company has with some of their consulting projects. Major European contracts have been cancelled at a time before the project actually began, but after AMS had hired the necessary numbers of consultants to complete the job for which they had contracted. In preferring to hire consultants fresh out of school for European projects, AMS failed to note the cultural differences of the perception equating age with experience. Bibliography lists 5 sources.
Filename: AMS.wps

AMERICAN MARKETING AND LESS DEVELOPED COUNTRIES
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This paper examines the statement that marketing practices used by U.S. firms in less developed countries should differ from practices usedin the developed world. Bibliography lists 5 sources.
Filename: MTmarldc.rtf

AMERICAN MEDICAL ASSOCIATION: AN ANALYSIS
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This 3-page paper is an analysis of the American Medical Association, and a comparison to its affiliate, the Texas Medical Association. Goals, missions and structure of both organizations are explained. Bibliography lists 3 sources.
Filename: MTamatma.rtf

American Red Cross - Komen Foundation
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A 4 page paper that reports and discusses some of the many alliances and partnerships the American Red Cross and the Susan G. Komen Breast Cancer Foundation have. Bibliography lists 10 sources.
Filename: PGrdckm.rtf

American Red Cross Introduction To Disaster Services Training
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3 pages in length. Disaster preparedness is a phrase that has become more recognizable in mainstream society than ever before. Being ready to react and respond to a natural or man-made disaster is a greater reality now in the twenty-first century than it has been through much of man's historical presence on this planet as climate changes and global tensions have caused some of the most horrific tragedies. The Red Cross Introductory to Disaster Services Training is a course that helps professionals and the general public alike gain basic knowledge of what to do in the event of a disaster and how to do it with the highest level of efficiency. Bibliography lists 1 source.
Filename: TLCredcrsemer.rtf

American Telephone and Telegraph
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This 6 page paper discusses AT&T: its history, mission, operating area, products, organizational structure, management, philosophy and leadership style. Bibliography lists 8 sources.
Filename: HVHstATT.rtf

Americans and Japanese Working Together
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A 6 page paper discussing the difficulties of a potential joint venture between a Japanese and an American company. As with much of life, the true "secret" most likely lies in reaching a comfortable middle ground where companies of both countries take the best the other has to offer. In any case, being familiar enough with each others' ways of doing business that intelligent decisions can be made about what is best practice means that the customs and goals of each must be known to the other. The Japanese and Americans can work well together, as long as definitions of idiomatic terms are included with the negotiation documents. Bibliography lists 5 sources.
Filename: Cultureaj.doc

Americans Obsession With Gasoline
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A 5 page paper that begins with the history and historical evolution of gasoline as fuel for vehicles. The writer discusses American consumption of gasoline and what alternatives are now being promoted. The paper reports alternative power sources such as steam and electricity with batteries for autos were introduced as early as the 1880s. Statistical data included. Bibliography lists 5 sources.
Filename: PGamgas.rtf