ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Advanced Marketing
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A 20 page research paper that investigates a number of marketing techniques including: Cause-related marketing, Corporate sponsorship, corporate communication theory, stakeholder theory and an identification of who the stakeholders are, content analysis research method and case studies as a research tool. Bibliography lists 50 sources.
Filename: Advmktg.wps

Advancing to the Click and Mortar Business Model
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A 20 page paper discussing points that need to be considered when adding an electronic commerce component to a standard retail operation, or when beginning a new business with both virtual and physical shopping locations. The paper discusses best practices and whether to make or buy the software that will drive the electronic commerce side of the operation. It also compares the virtual and physical locations, benefits to business and benefits to society. The virtual store is unlikely ever to totally replace the physical brick-and-mortar form. Virtual and physical forms complement each other well, however, providing that the business retains focus on the source of its good fortune, the customer. Bibliography lists 11 sources.
Filename: KSebizDevImple.rtf

Advantage to Other Forms of Transport?
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Is Maritime Shipping Loosing its' Competitive This 4 page paper considers the position of maritime transportation and assesses where it has lost its' competitive advantages when compared to other transport models, such as road, rail or air. The bibliography cites 3 sources.
Filename: TEmaritimeca.rtf

Advantageous Financial Reporting
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A 6 page paper discussing several events that have occurred just prior to the end of the quarter as the controller of ABC Manufacturing is about to prepare the company’s quarterly statement. A good customer has filed Chapter 11 bankruptcy; the company has sold real estate for a profit; a study indicates greater revenues in the future; and the company has suffered damage at a warehouse. The paper indicates which of these should be reported in the current quarter, which will allow the company to meet analysts’ projections. Bibliography lists 2 sources.
Filename: KSacctEthManip.rtf

Advantages and Disadvantages for Acme's development contracts
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A 5 page discussion/ case study discussing the advantages and disadvantages of different types of development contracts for both a customer, ACME Trucking Co., and to a software developer. Discussed are issues such as cost-plus contracting and fixed price contracting. No bibliography.
Filename: Acmecost.wps

Advantages And Disadvantages Of An Organisation Adopting A Hierarchical Structure
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This 6 page paper looks at the advantages and disadvantages that are linked to the use of a traditional hierarchical structure. The paper looks at the theory and uses the example of British Airways to illustrate the points raised. The bibliography cites 5 sources.
Filename: TEhierstr.rtf

Advantages And Disadvantages Of Building Learning Organization
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A 20 page paper. The first part of the paper identifies and discusses the five disciplines of the learning organization as described by Peter Senge. The second part of the paper discusses the strengths, weaknesses, advantages and disadvantages of attempting to build a learning organization. Examples are provided. Bibliography lists 17 sources.
Filename: PGlrnor2.rtf

Advantages and Disadvantages of Deregulating the US Postal Service
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This 6 page paper looks at the way in which the postal service maybe effected by deregulation. The paper considers the advantages, such as increased competition leading to better services and higher levels of efficiency and the disadvantages such as the reduction in the more rural or remote locations and the less commercially viable areas. The paper then goes on to argue that liberalization may be better than deregulation. The bibliography cites 7 sources.
Filename: TEpostal.wps

Advantages and Disadvantages of Outsourcing
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This 3 page paper is a concise consideration of the advantage and the disadvantages of outsourcing, looking at a range of factors include, but are not limited to cost specialization, risk, opportunity cost and flexibility. The bibliography cites 3 sources.
Filename: TEoutadv.rtf

Advantages and Disadvantages of Outsourcing
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This 4 page paper examines outsourcing and the pros and cons for multinational businesses. India and China are noted as two places of interest. Bibliography lists 6 sources.
Filename: SA635out.rtf