ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Basics in Economic Thought: Keynesianism versus Monetary Policy
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This 3 page paper provides this classic debate as it respects Keynesianism versus monetarism. This paper explains the basic premises concerning the two different points of view. Bibliography lists 4 sources.
Filename: SA543eco.rtf

Baudrillard and Weil: Two Concepts of Consumer Society
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This 7 page paper considers each sociologist's concepts of the consumer society, which are sometimes complementary and sometimes conflicting, and what we can learn from them by applying the opposing viewpoint. Bibliography lists 5 sources.
Filename: HVBauWei.rtf

Baumol's Sales Revenue Maximization Model
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This 11 page paper critically evaluates the sale revenue maximization management model of Baumol, looking at what the model is and its concepts and the extent to which the managerial model of Baumol provides a useful insight into the pricing and output decisions of modern management. The low cost airline industry is used as an example to look at the concept. The bibliography cites 5 sources.
Filename: TEsalesmax.rtf

Behavioural Finance
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This 12 page paper answers three questions concerning behavioural finance. The first question looks at how and why a choice might be made when there is a certain amount of money and then a risk with a 50% chance of doubling the money and a 50% chance of loosing it all. The second question considers the rational model of efficient market hypothesis and considers whether this or behavioural finance is most accurate. The last question uses behavioural finance to explain the boom and bust cycle seen in stock market, such as with the dot com fall. The bibliography cites 16 sources.
Filename: TEbehfina.rtf

Ben & Jerry's From a Microeconomics Perspective
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This 5 page paper defines some microeconomics terms. Ben & Jerry's is discussed in terms of corporate citizenship and how it performs as an individual actor in addition to the elasticity and pricing of its products. Bibliography lists 5 sources.
Filename: SA637mic.rtf

BENJAMIN GRAHAM AND HIS CONTRIBUTION TO FINANCE
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This 7-page paper covers Benjamin Graham, the "father of value investing," his theories and how they've impacted the financial community. Also discussed is how his views would impact a student's investing decisions today. Bibliography lists 3 sources.
Filename: MTbengra.rtf

Beyond Growth: Daly and Girard
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This 3 page paper gives an outline of Herman Daly's book "Beyond Growth" and a brief discussion of it, and speculates on what Rene Girard would think about it. Bibliography lists 5 sources.
Filename: HVBGrRev.rtf

Beyond Growth: Daly and Girard and a Steady-State Economy
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This 3 page paper gives an outline of Herman Daly's book "Beyond Growth" and a brief discussion of it, and speculates on what Rene Girard would think about it. Bibliography lists 7 sources.
Filename: HVBGRev2.rtf

BIG DRIVE AUTO AND MACROECONOMICS
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This 3-page paper focuses on macreconomic trends and how they impact a fictitious car sales company Big Drive Auto. Bibliography lists 1 source.
Filename: MTbigautoa.rtf

Bob Evans Farms, Inc.
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A 4 page paper discussing current conditions at this restaurant operating company; examining economic indicators; and discussing the relative value of economic indicators for business planning. Bob Evans operates in the pure competition market structure, and as such, has the ability to affect only itself and its own results. The paper concludes that economic forecasts can provide a “best guess” for future conditions, but as no one knows precisely what the future holds, they cannot be expected to be totally accurate. Bob Evans’ best course of action is to turn its attention to product, price and promotion, three of the 4 Ps of marketing. Bibliography lists 4 sources.
Filename: KSeconBobEvans.rtf