ESSAYS -
LIST OF AVAILABLE ESSAYS ...
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Manufacturing & Non-Manufacturing Budgeting
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A 5 page paper that provides an overview of the major components of manufacturing and non-manufacturing budgeting, including a look at the planning and controlling of purchasing and material usage. Bibliography lists 5 sources.
Filename: Budgman.wps

Margin Trading and Its Potential Impact on Developing Market Stock Exchanges; Literature Review
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This 26 page paper is written in the form of a literature review looking at areas which would need to be considered in a paper assessing the impact of margin trading on either developing or developed countries. The paper defines margin trading, explains how it takes place including margin accounts and the call margin. The potential impacts that margin trading can have on the markets is then discussed including pyramiding and depyramiding and potential stabilizing impacts. The bibliography cites 20 sources cited.
Filename: TEMTlitrev.rtf

MARK-TO-MARKET ACCOUNTING AND THE FINANCIAL CRISIS
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This 8-page paper discusses how the concept of mark-to-market valuation, also known as "fair market" valuation, might have contributed to, and could be prolonging, the current financial crisis. Bibliography lists 4 sources.
Filename: MTmarktomark.rtf

Market Correction Through Governmental Regulation
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8 pages in length. We learn from economics texts that for every economic imbalance that occurs, there is a corrective reaction that occurs to reestablish equilibrium. Those corrective actions are not immediate though, and sometimes they seemingly take forever. Arguing in favor of government control is not to say that businesses need to be regulated in their ability to operate or to make their own decisions, and in fact they need to be encouraged to develop new products and services to be able to remain competitive. Government regulation is required in financial sectors to control those market flaws that cannot be otherwise corrected. Bibliography lists 5 sources.
Filename: Govtreg.wps

Marketing a Community Bank
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This 13 page paper considers how to develop a marketing plan for a community bank. The paper begins with a market analysis and then develops an original marketing campaign using television, radio, the press and direct mail. The bibliography cites 10 sources.
Filename: TEbankmt.rtf

Marketing Account Aggregation Services
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A 5 page paper discussing aggregation as an appropriate addition to existing online banking service and a marketing plan for introducing the service. The paper recommends first marketing to existing online banking customers, those most comfortable with Internet use and with the reliability of online security. Bibliography lists 5 sources.
Filename: KSbankInt.wps

Marketing Credit Cards to China
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This 9 page paper considers the entrance of a product into a new market. Using the example of marketing credit cards in China, the paper shows how an examination of the macro environmental factors should be undertaken to assure there is a good fit between the company wishing to enter the market, the product and the market that is available. Also included are any problems that may be faced by the company when entering the market and the best method of entry. The paper ends with a consideration of ethnocentric or polycentric management orientation. The bibliography cites 5 sources.
Filename: TEccmark.rtf

Marketing in the United Kingdom Financial Services Market
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This 7 page paper considers the way that market segmentation in this industry is manifested and its' importance in terms of the purchase decision, the types of purchases made and the choice of intermediary. The bibliography cites 4 sources.
Filename: TEfinmrk.wps

Marketing Online Payment Services: Part II
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An 8 page paper discussing a marketing plan for WorldPay, an online payment service focusing on business-to-business transactions. The paper adds discussion of the marketing mix and benefits to client companies to general background discussed elsewhere and not included in this paper. The paper concludes that WorldPay also needs to stress that its services are appropriate for international trade but certainly not unavailable for domestic transactions. It needs to encourage customers to consider making all its business payments through WorldPay for the purpose of speeding the process by which funds arrive in the business' account while simultaneously gaining added security in each transaction. Bibliography lists 10 sources.
Filename: KSmktgOnlPymt.rtf

Mars Rovers and Their Missions: An Overview
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In four pages this overview of the Mars rovers’ missions includes background information, recent developments, facts, figures, and photographs. Four sources are listed in the bibliography.
Filename: TGmarsrov.rtf